Complete One’s prediction comes true as Newcastle United win promotion to the EPL
After Newcastle United were relegated into the Championship last season, Managing Director at Complete One, Glen Lowes predicted that Rafa Benitez would guide the club straight back to promotion.
With their headquarters in Old Eldon Square, Complete One are just minutes away from the home of Newcastle United - St James’ Park. The Newcastle-based events marketing specialists have a keen interest in the fortunes of Newcastle United and were disappointed when they were relegated. The firm is passionate about sport and believes that success in business and sport requires many of the same attributes; a strong work ethic, will to win, commitment to being the best and a good coach.
Mr Lowes was confident that experienced coach Rafa Benitez would lead Newcastle United back into the English Premier League. Benitez had a track record of success in England, previously guiding Liverpool to a historic Champions League win in 2005, in a game dubbed ‘the miracle of Istanbul’. He also led them to victory in the FA Cup in 2006 before taking them to the Champions League Final again in 2007.
Speaking at the time of the relegation, Managing Director at Complete One Glen Lowes commented, “It’s going to be an exciting season next year, Newcastle United have failed to live up to the fans’ expectations for many years now. However, with Benitez at the helm, I am quietly confident that the side will regain their place in the EPL next season.”
Newcastle United secured their return to the top flight with a 4-1 win at home to Preston North End. That victory saw the side sitting second in the league to Brighton and Hove Albion, however, a run of results saw The Magpies jump to first and clinch the title.
Newcastle is a city that lives and breathes sport and having Newcastle United back in the EPL next season is a massive boost. At Complete One they are big sports fans, the firm is an official sponsor of Rugby League side Newcastle Falcons.
“I am a strong believer than many of the attributes that make a successful sports team can be transferred into the business world, and we currently work with many athletes and sports enthusiasts who are proving that theory,” said Mr Lowes.
Complete One is of the fastest growing event-marketing companies in the North East, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness through interactive and personalised marketing and sales campaigns, at high profile events and venues. The firm are big sports fans and look forward to cheering on Newcastle United in the EPL next season.
Date Published: 17th May 2017
Complete One’s Glen Lowes was given VIP tickets to attend the Newcastle Falcons Vs Gloucester on Friday April 7th, as part of the firm's official sponsorship deal.
Complete One secured the sponsorship with the Newcastle Falcons in October 2016. The deal came to fruition when Mr. Lowes began exploring sponsorship opportunities within the local community to gain exposure for the Complete One brand, as well as strengthening the firm’s connection to the city of Newcastle.
One of the perks of the sponsorship deal includes VIP tickets to select games. The 4-ticket VIP package includes a three-course dinner, drinks and a meet and greet with the players. As an avid sports fan, Mr. Lowes is thrilled to have an association with the Newcastle Falcons, and has revealed the impact the sponsorship has had at the firm, stating “we’ve seen a real boost to our team spirit. We all get together to watch as many games as we can, and it has proved to be an excellent tool for team bonding. Sport has the invaluable power to unify people,” said Mr. Lowes.
As part of the company’s sponsorship package, Complete One also receive a number of other perks including; a signed shirt, hospitality tickets, a stadium announcement, company name and logo advertised on the big screen during games. Complete One’s name can also be found in the player biography sections of the match day programme, on stadium announcement’s when a player scores, on match day tickets to a game of Mr. Lowes choice, and finally they are sponsoring scrum-half Sonatane Takulua.
It was an important fixture as the Falcons, sitting in ninth place in the Aviva Premiership, took on the team one place above them, Gloucester. Gloucester looked to have sewn things up, leading 14-10 with 15 minutes to go after tries from Jonny May and Tom Marshall, both converted by Billy Twelvetrees. However, the Falcons kept fighting, and Fly-half Joel Hodgson kicked a last-gasp penalty seeing the Newcastle Falcons snatch a 16-14 victory over Gloucester at Kingston Park. The victory keeps alive the Falcons hopes of securing a place in next season's European Cup.
“It was a real battle with the Falcons showing a true never say die mentality, and playing until the final whistle. The team spirit and will to win was evident to see, and it is those same traits that we try to instil at Complete One,” said Mr. Lowes.
Complete One is a dynamic outsourced sales and marketing company that specialises in customer acquisitions through in-person promotions. The firm connects with consumers on a face-to-face basis on behalf of their clients’ brand in order to generate long-lasting and personal business relationships between brand and consumer. Complete One believes there are many similarities between success in business and sport and they are thrilled to have an affiliation with one of the city’s sports clubs.
Date Published: 19th April 2017
Newcastle-based event promotions specialists Complete One have vast experience coaching and mentoring different types of individuals, and the one trait they have found to be most important for achieving success is self-confidence.
Since their launch in 2012, Complete One have extended their market reach across the UK into Edinburgh, Glasgow, Sheffield and York. Throughout that time, Managing Director Glen Lowes has gained experience working with and mentoring many people, and he has determined self-confidence to be one of the most important traits for success. Complete One have shared their ‘how to’ guide to help people boost their self-confidence.
1. Think positive
Self-confidence is a state of mind, claims Complete One, and the firm argue that changing thoughts changes results, “a positive mind attracts positive results. Retraining your brain to let go of any negativity and focus on the positives can pay dividends,” said Mr. Lowes.
2. Eliminate negativity
The most confident people can eliminate all negative influences, allowing them to maintain and achieve a confidence in their own ability to complete tasks. Complete One argue that negative thoughts and insecurities affect everyone, but it’s how they deal with them that differentiates the successful from the unsuccessful.
3. Focus on personal growth
At Complete One they are passionate about development, and through on-going coaching and mentoring - as well as educational and motivational workshops and seminars - the firm helps their staff and contractors to learn, grow and develop, both personally and professionally.
4. Dress for success
Complete One promote the idea that you should dress for the position you want, not for the position you’re in, and the firm encourages people to dress to impress. “No matter what level you're at, it’s important to dress for success. When you look good, you feel good and that boosts confidence too,” said Mr. Lowes.
5. Be prepared
Preparation is one of the most important elements for confidence, claims Complete One. Preparation gives people confidence in their abilities to perform. At Complete One they often refer to the famous quote by Benjamin Franklin – ‘by failing to prepare, you are preparing to fail’.
6. Set small, achievable goals
Most people lose confidence in themselves because they set themselves up for failure by setting goals that are out of reach. Complete One encourage people to focus on small, achievable goals. “The more someone achieves their goals the more confidence they will gain,” said Mr. Lowes.
7. Empower yourself with knowledge
“Knowledge is power and the more you know the further you can go,” said Mr. Lowes. Complete One contends that empowering yourself is one of the best strategies for building self-confidence. The event-marketing specialists believe that becoming more knowledgeable will simultaneously boost confidence.
At Complete One, they take great pride in having a nurturing working environment where they help people to expand their knowledge and skillset and boost their confidence, setting them up for future success.
Complete One is one of the fastest growing direct sales and marketing companies in the North East. The firm specialises in customer acquisition through event-based marketing campaigns.
Date Published: 5th April 2017
Sales and marketing experts Complete One have recently been discussing how success depends on professionals being able to visualise their goals and create a plan towards them.
Event marketing and promotions specialists Complete One recently hosted a training workshop at their Newcastle office. The theme of the 90-minute workshop was on the concept of ‘think and grow rich’. Topics covered included; organised planning, imagination, desire and persistence.
A workshop defined as ‘a meeting at which a group of people engage in intensive discussion and activity on a particular subject or project’ is extremely beneficial to the professional and personal development of individuals.
Managing Director of Complete One, Glen Lowes, outlined that an essential part of thinking and growing ‘rich’ is goal setting. The MD highlighted that the first stage of goal setting is visualisation, which helps to create the motivation that pushes a person forward to succeed. Mr Lowes explained how important it is to move past the visualisation stage because many people get stuck dreaming about what they want and never actually take the necessary actions needed to achieve it.
Glen Lowes stressed that visualisation does not guarantee someone success because it is not enough just to visualise something; a person must still work hard and dedicate their time towards achieving the goal. But combined with hard work and effort, visualisation is a powerful and useful tool for turning dreams into reality.
Complete One is a dynamic outsourced sales and marketing company that specialises in customer acquisitions through in-person promotions. The firm connects with consumers on a face-to-face basis on behalf of their clients’ brand in order to generate long-lasting and personal business relationships between brand and consumer. This helps the firm to deliver increased customer acquisition, brand awareness and brand loyalty for their clients.
The firm chose to discuss the concept of visualisation with the contractors to help with their professional development. The company is committed to investing in the development of others; Managing Director, Glen Lowes spends much of his time developing the skill set of young entrepreneurs through regular workshops and training seminars. “I am passionate about helping to inspire the future generation of professionals. One of the best things about owning my company is being able to help individuals to achieve their goals,” stated Managing Director, Glen Lowes.
Date Published: 3rd April 2017
Complete One Host Second Annual Future Business Owners Retreat
Managing Director at Complete One Glen Lowes has hailed the success of the firm’s annual Future Business Owners Retreat, held this year at Piperdam Golf & Leisure Resort in the idyllic Scottish countryside.
The inaugural future business owners retreat, previously held at Felmoor Park in Northumberland, proved to be such a tremendous success that Mr Lowes decided to make it a yearly event in the company’s calendar.
Complete One now have market reach in Edinburgh, Glasgow, Sheffield, and York and the purpose of the retreat was to bring together the top performers and rising stars within those markets. Over the course of the weekend, the goal was to provide them with the opportunity to expand their knowledge and skillset, progress their business development, connect with like-minded individuals - all the while relaxing, unwinding and having fun.
Award winning event marketing specialists Complete One believe much of their success is due to their continued investment in the people they work with, and commitment to offering opportunities for people to develop both personally and professionally. The Future Business Owners Retreat is a chance for Complete One to recognise the individuals who are consistently performing at a high level and are considered rising stars of the future.
Piperdam was selected as the location for this year’s retreat because of the variety of activities it caters for, as well as the incredible accommodation. Mr Lowes booked the 4-Star Vegas lodges. Each lodge housed a balcony, fully equipped kitchen, flat screen TV’s, snooker table (¾ size), roulette and card games, private hot tub and sauna.
The three-day retreat kicked off with a relaxed evening of quizzes and games, allowing people time to arrive and settle in. The Saturday was a mixture of business and pleasure. There were a number of business workshops scheduled with guest speakers covering topics covered including; going the extra mile, how to build a business, and the importance of urgency. There were surprise guest speakers who appeared via Skype who are two of the most prominent individuals within the sales and marketing industry in the UK and US. On Saturday evening, Mr Lowes hosted a James Bond, Casino Royale theme night. On Sunday attendees had the chance to explore the grounds of Piperdam and use the leisure facilities. The retreat ended on Sunday night with a special dinner at a secret location, specifically for the business owners in the group.
One of the biggest benefits of the weekend is the fact it allows attendees to forge new relationships and grow their network. Complete One argue that in business, having a vast and diverse networking portfolio is tremendously important. “Being an entrepreneur is a solo journey, however, having people to rely on and to ask for advice and guidance is imperative,” said Mr Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The company specialises in raising brand awareness, and increasing market share for their client's through personalised and interactive event marketing campaigns. "The retreat was a huge success, and I can't wait to start planning next year's," said Mr Lowes.
Date Published: 21st March 2017
Cultivate a Culture of Happiness Using Complete One’s 5-Step Guide
Direct marketing and sales specialists, Complete One attributes their continued success to their company culture. The Newcastle-based firm is encouraging companies to cultivate a culture of happiness using their 5-step guide.
Research undertaken by economists at the University of Warwick reveals that happy workers are 12 percent more productive than the average worker, while unhappy ones are found to be 10 percent less productive. Outsourced direct sales and marketing company Complete One has always seen a close connection between happiness and productivity and is investing a great deal into creating a working environment, which promotes happiness. Glen Lowes, Managing Director of Complete One, says: “While many companies focus a lot on innovation and results, some seem to forget that happier people perform much better than unhappy ones.” Being on their way to becoming one of the UK’s market leading direct sales and marketing firms, Complete One explains how they spread happiness within their business by following these five steps:
1. Listen to what they have to say
People want to feel that their opinions and hard work are valued. Complete One finds it important to say how much their workforce matters to them. In addition to that, the firm says that business owners should show their appreciation daily through action, for example letting people attend important meetings to feel involved, giving them some time outside the office and having an open door policy, being there for them.
2. Implement an incentive programme
Complete One insists that incentives increase motivation and encourage workers to achieve better results as they push further in order to make these incentives more attractive for them. “Incentives are not just beneficial for the workforce, but increase greater financial results for the business,” explains Glen Lowes of Complete One.
3. Let them understand their impact
People make an important impact on the business. They are the ones meeting with customers and representing the company. Complete One, therefore, recommends communicating business goals to them. By introducing individual and team targets, people can understand how important their impact is on the business’ success. This makes them feel important and gives them a true sense of purpose and a feeling of satisfaction.
4. Make their day
Complete One has made it their mission to make everyone in the business smile at least once a day. “This is important and it encourages everyone to engage with each other,” states Glen Lowes of Complete One. The firm has made it a ritual to speak with their workforce, joke with them and listen to their stories. In addition to that, they do little things, such as bringing in coffee in the morning or bringing in chocolates.
5. Build trust
Businesses who foster a culture of trust throughout all levels are more likely to have a happy workforce that loves working with them. Complete One says it is crucial to be open with each other and also discuss new career growth opportunities with workers. “People will stay and feel happy if they have their own personal development plan and see how the business can help them achieve their personal goals.”
Complete One is one of the fastest growing direct sales and marketing companies in the North East. The firm specialises in customer acquisition through event-based marketing campaigns. The year 2016 was record breaking for Complete One, being awarded a sales and marketing award, expanding their client portfolio and breaking the £1 million turnover barrier. By continuously focusing on their people’s happiness, Complete One believes that 2017 will be an even better year. Their main objective is to extend their market reach throughout the country and open up in at least two further locations by Q3.
Date Published: 28th February 2017
Complete One’s Glen Lowes talks personal branding at industry conference
Managing Director at Complete One Glen Lowes was among an exclusive set of keynote speakers selected to address attendees at an industry conference this past weekend, with Mr Lowes speaking about personal branding.
Held at the Hilton Newcastle Gateshead on Sunday February 12th, sales and marketing professionals from all over the UK had travelled to Newcastle to attend the event.
Building a personal brand is something that Glen has been focusing on since his trip to LA last year. During the transatlantic journey, Mr Lowes spent time shadowing two high profile entrepreneurs and business owners within the sales and marketing industry, and one of his biggest takeaways from that trip was the importance of building a personal brand. Upon his return, he made it his mission to start building his own brand.
The strides Mr Lowes has made in this area in recent months haven’t gone unnoticed, with the entrepreneur and business owner being invited to speak on the subject at an industry conference. “One of my biggest passions is sharing my expertise and knowledge with others, helping to advise and guide people on their entrepreneurial journey and watching them make the transition from budding entrepreneur to successful business owner,” said Mr Lowes.
Attendees comprised of rookie sales and marketing professionals, as well as more experienced entrepreneurs and business owners. As well as information and advice on personal branding, there was a host of other guest speakers at the event, each speaking on a specialist subject. Guest speakers on the day included award-winning entrepreneurs and business owners from all over the UK.
The attendees were separated into two groups, depending on their development level. The itinerary for group one included business basics, goal setting, developing a winning mentality, mastering the art of sales, business development and fast-tracking the road to success.
Group two heard from speakers on topics including; how to build an A-team, coaching and mentoring, how to run successful business trips, the importance of building a personal brand, what it takes to be an entrepreneur, and the difference between being a leader and a boss.
Mr Lowes frequently attends industry events and has a number of upcoming speaking engagements.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing, which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm is able to design and implement campaigns that are tailored to their target consumers. In 2016 the firm’s turnover was £1million, a tremendous feat which they hope to build on this year.
Glen Lowes is a 4-time winner of the 20/20 Overall Performance Award at the annual sales and marketing awards, business mentor, start-up coach, stock and shares investor and experienced keynote speaker.
Connect with Glen on LinkedIn: https://www.linkedin.com/in/glen-lowes-b6586677/
Follow him on Instagram: https://www.instagram.com/glenlowes
Date Published: 27th February 2017
Complete One complete proud sponsor of Newcastle Falcons player Sonatane Takulua
Complete One is delighted to announce the confirmed sponsorship of rugby union player, Sonatane Takulua, who is playing for the Newcastle Falcons.
Managing Director, Glen Lowes a huge Falcons fan was thrilled with the signing, which was a no-brainer deal for the local businessman who wanted to help contribute to the local economy. Only being a short trip away from Kingston Park stadium, the sponsorship deal further signifies Complete One’s favourable connection to the city of Newcastle.
Sonatane Takulua is one of the most exciting players in the Aviva Premiership. In 2015 he was picked for Tonga’s fifteen-man Rugby World Cup squad, which was a dream come true for the Pacific Islander. The Newcastle Falcons signed Takulua from New Zealand side, Blues in 2014 and since then he has been a formidable force for the Falcons playing at scrum half. Newcastle may be a long way from his homeland of Tonga but Sonatane Takulua has more than settled into the Geordie lifestyle, and Complete One hopes to be a part of his sporting career for a long time to come.
The partnership between Complete One and Takulua is a special and unique one. Being a Newcastle-based firm, Glen Lowes states; “we all rally around and support the Falcons, watching all the games together as a team. It brings the workforce closer together, boosting morale.” Creating a partnership between activities and business is a great combination that allows for team building and bonding, the latter being a prerequisite for building.
Bonding is the process of forming personal, friendly relationships between one another. when a comfortable bond forms between colleagues, team building will take its natural state, and the company will only enhance in its progress and productivity. Glen Lowes has expressed the importance of positive and strong bonds within the workplace; “research has confirmed that a friendly, fun working environment increases productivity for not just the individual but the company as a whole.”
In 2016 Complete One broke the £1million turnover barrier, and now in 2017, the primary focus is to expand the Complete One brand and extend a market reach throughout the UK. As a direct marketing company specialising in below line customer acquisition, Complete One’s primary focus is to bridge the gap between client and consumers using events based marketing campaigns. Creating personalised, tailor-made marketing strategies that guarantee high ROI is a quality that is highly sought after by brands. Having such successful sportsmen such as Sonatane Takulua on their side not only emphasises Complete One’s sense of togetherness within the team and its clients but also help to enhance the company’s relationship with its local city of Newcastle.
Date Published: 7th February 2017
Complete One acquire important networking connections at London business event
This past weekend, Complete One travelled to London to attend exclusive business conferences at the Hilton Bankside, where Managing Director Glen Lowes took advantage of the high-profile entrepreneurs and business owners in attendance to build his network.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm regularly attends industry conferences and seminars, which provides tremendous networking opportunities for them.
The award-winning entrepreneur urges young professionals to frequently connect and network with new people, allowing them to find coaches and mentors that are a good fit for them and the level of success they want to achieve. Mr. Lowes believes that the key to networking is to focus on quality over quantity. “It’s not about having a long list of people that you’ll never reconnect with. A successful network is small and valuable - your network needs to include people who will be valuable in assisting you on your road to success. Identify a number of individuals who can play a significant role in progressing your career,” commented Mr. Lowes.
The two-day event was divided into sections, with day 1 being for business investors, with delegates including award-winning entrepreneurs from all over the UK. The itinerary for the day included key business areas, covered by guest speakers who excel in those fields. The subjects covered included branding, recruitment, talent development, business scaling, and mentoring.
Day two was for a wider audience, with recruitment being the main point of focus. The administration team at Complete One was also in attendance. Held in the luxurious Bankside Ballroom, the seminar shone a spotlight on the evolution of recruitment, the impact of good branding and the ever-growing role that LinkedIn and Glassdoor currently plays.
After the events had come to a conclusion on day 2, attendees were invited to have drinks and connect. Mr. Lowes capitalised on the opportunity to converse with fellow professionals and build his network.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing, which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm is able to design and implement campaigns which are tailored to their target consumers. The firm argues that attending events like the one in London is pivotal for business success, and they regularly attend such events throughout the calendar year.
Date Published: 1st February 2017
Complete One announce the acquisition of a new client
Managing Director at Newcastle-based Complete One, Glen Lowes was delighted to announce that the firm is currently undertaking the final stages of market research ahead of a new client campaign launch on February 20th.
Outsourced sales and marketing specialists, Complete One have been conducting extensive market research in recent weeks after initial contract talks with a potential new client. There has been an incredible amount of work going on behind the scenes, carefully planning the best strategy for both company and client success. With early results exceeding expectations, and extremely positive feedback from consumers, Mr Lowes put pen to paper and set the ball rolling for Complete One to launch the campaign officially on February 20th.
This is a massive first step towards the outsourced sales and marketing specialists achieving their goals for this year. Expanding their client portfolio was one of Mr Lowes priorities for 2017, as he believes that this will prove to be a springboard for the firm’s expansion. Since their launch in 2012, Complete One has extended their market reach into Edinburgh, Sheffield and Glasgow and this year, Mr Lowes is focusing his attention on further extending the firm’s market reach into new cities throughout the UK.
As a company that is determined to offer growth opportunities to their staff and contractors, expansion of their client portfolio is an exciting prospect for everyone involved with Complete One, as they recognise the opportunities that come with that. “Whenever we take on a new client, there is always opportunities for people to step up and take on extra responsibility, and there is always a real buzz about the place and an air of anticipation,” said Mr Lowes.
“The testing went well, and I am confident we will meet the targets we have been set,” stated, Mr Lowes. The early stage market research proved to be tremendously successful, and Complete One have used data and feedback to make a few small changes ahead of the official launch. “One of the keys to making a new campaign launch successful is identifying the right people to work on the project, and I am confident we have put together a group of our strongest contractors,” said Mr Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm can design and implement campaigns which are tailored to their target consumers. With less than a month to launch day, there is tremendous anticipation, and Mr Lowes is projecting massive growth in the coming months.
Date Published: 27th January 2017
Complete One: The Power of Goal Setting
Managing Director at Complete One, Glen Lowes advocates the power of goal setting, and encourages budding entrepreneurs to set goals that keep them motivated.
2016 was a record-breaking year at Complete One who exceeded the £1million turnover target. The focus for 2017 is now firmly on growth. “Last year we invested a lot of time into setting up a reliable infrastructure, concentrating on nurturing and developing the group of talented and ambitious individuals we work with.” Said Glen Lowes, Managing Director at Complete One. Mr Lowes credits the progress at Complete One to goal setting. The award-winning entrepreneur and business owner consistently sets new goals and argues that people should not underestimate the power of goal setting, particularly targets that encourage motivation.
Mr Lowes has revealed the basics for effective goal setting as follows:
Setting specific goals is vital! It’s crucial to consider what you want to accomplish, what it will take to get there and vitally why you want to achieve that goal. Mr Lowes believes that people fail to follow through with their goals because they are too vague. “People who set vague goals never go anywhere.” Said Mr Lowes.
Measurable goals are imperative as it allows someone to track their progress. If someone can see that they are improving then, it will motivate them to keep going.
For someone to stick to their goals, they have to believe that they can achieve it, claims Mr Lowes. While it’s key that goals are exciting and motivating, Complete One's Managing Director, Glen Lowes, argues that people need to set goals that are both attainable and exciting. Boring goals are not motivating and will fail to inspire people to take action.
At Complete One they encourage their staff and contractors to dream big and set big goals. However, Mr Lowes reiterates the importance of making those goals realistic. Goals that are too unrealistic will fall through. It’s vital to start slow, take action, and keep moving forward claims Mr Lowes.
Having a deadline will intensify focus and motivation. Working under the constraints of a time limit will force you to produce results, fast.
When speaking about the company goals for 2017, Mr Lowes revealed his personal goals for the year, which are centred on developing his role as a mentor and coach. “One of the greatest pleasures I get from being a business owner is playing a role in the career development of fellow professionals. I am invested in the progress of the people I coach and mentor. I gain a real sense of gratification in helping others to succeed, and this year I am committed to broadening my network.” Said Mr Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The company specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm can design and implement campaigns which are tailored to their target consumers. Since the firm's launch in 2012, they have steadily expanded and diversified their client portfolio and this year they are determined to extend their market reach throughout the UK.
Date Published: 13th January 2017
Newcastle-based, direct marketing and sales specialists, Complete One believe that strong leadership is the foundation for success in any area of life. Here they have highlighted the 6 differences between great and bad leaders.
Complete One believe that excelling in leadership will result in success. As an expanding company that frequently talent scout, one of the main transferable skills they look for is the ability to lead. Here, Complete One examines the 6 differences between great and bad leaders.
1. Great leaders see potential in
people and can nurture it.
Bad leaders fail to identify potential, and instead only focus on the negative, and find fault.
2. Great leaders are always positive
and encourage others to do better.
Bad leaders are negative, and are always blaming others for their failures rather than taking responsibility,
3. Great leaders motivate and inspire
people to learn, grow and develop.
Bad leaders are only interested in their own progression; they aren’t concerned about the growth of others.
4. Great leaders have the ability to
recognise people's strengths and place the best people in the right positions to help them perform well.
Bad leaders exploit people to the benefit of themselves.
5. Great leaders are open to new ideas and
are always looking to innovate and improve.
Bad leaders fear change and are unwilling to take any risks.
6. Great leaders appreciate the efforts of their team and recognise and reward them for those efforts.
Bad leaders don’t value their team, and they have the attitude that every member of their team is replaceable.
Since their launch in 2012, Complete One has continued to go from strength to strength. In 2016, the firm broke the £1 million turnover barrier, a goal they have been working towards all year. Mr Lowes attributes the firm's success to their focus on leadership. At Complete One, leadership is a focal point of their coaching and mentoring program. Managing Director, Glen Lowes, takes a hands-on approach, actively advising and guiding young professionals, educating them on the pillars of leadership, and how to lead and motivate others.
“I believe that every successful business is built on solid leadership foundations and those good leaders are imperative for a business to succeed and prosper.” Said Managing Director, Glen Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. Complete One believes that their commitment to developing leaders has been the catalyst for their success.
Date Published: 9th January 2017
The experienced business owner, entrepreneur and Managing Director at Complete One, Glen Lowes attributes much of his success to his diverse and influential network of fellow professionals, and he encourages people to utilise all networking opportunities to build their connections.
At Complete One, their staff and contractors have the opportunity to attend many industry conferences and seminars, providing them with the chance to network. The direct marketing specialists have shared their ultimate guide to networking.
1) Take your business cards
Although this may seem quite basic, offering a business card is an excellent way to pass on your information, and it will often be an exchange with the connector providing their business card. “Business cards were something I never used to bother with, however, this year I decided to bite the bullet, and the feedback I get has made it something I never leave the office without. It doesn’t have to be an expensive option either; there are many cost-effective sites to create your own.
2) Have a great handshake
"For me, there is nothing more off-putting than a bad handshake," said Mr Lowes. A handshake is like a first impression, and you only get one chance to get it right. Mr Lowes argues that a good handshake is firm, memorable, and has eye contact.
3) Have an 'elevator' pitch ready
An elevator pitch should be kept short and concise. In approximately 90 seconds you should be able to convey information about yourself, explain what you do and where you work, who your clients are (if you have any), and your goals for the future. Mr Lowes encourages people to practice their elevator pitch, so they can use it whenever necessary.
4) Build relationships
Mr Lowes believes it is important to get to know people on both a personal and professional level and that it is important to build relationships. “Don't expect overnight miracles, it takes time for people to develop confidence in you and you need to invest time into those relationships to reap the benefits.” Said Mr Lowes.
5) Quality over quantity
Mr Lowes firmly believes that a good network is one that consists of quality connections rather than volume. “Make sure you assemble a diverse and quality network of individuals who can progress your business development. While it can be tempting to acquire as many connections as possible, it is important to make sure people you connect with serve a purpose."
Complete One is an award-winning events promotions firm based in the heart of Newcastle City Centre. Their expertise lies in increasing market share and raising brand awareness for their clients, through face-to-face promotional marketing and sales campaigns at events and venues throughout the North East. Managing Director Glen Lowes is passionate about coaching, and he offers his advice and knowledge to budding entrepreneurs, encouraging them to network and build connections.
Date Published: 19th December 2016
Newcastle-based events marketing specialists, Complete One, marked a prosperous year with a James Bond themed Christmas party on Saturday, December 3rd.
The Complete One Christmas party, held at the Genting Casino, was a great opportunity for the firm’s staff and contractors to relax, have fun, and receive recognition for their hard work and efforts this year. Managing Director, Glen Lowes handed out certificates on the night, including top performer, most consistent and future business owner, celebrating and rewarding the firm's top performers and 'rising stars'.
With only a matter of weeks till the New Year, Managing Director at Complete One, Glen Lowes has been reflecting on the firm's activity in 2016.
In March, the company hosted a future business owner’s weekend at Felmoor Park, Northumberland. Just a short distance from the firm’s headquarters, the location provided attendees with a surrounding of idyllic scenery, and a quiet getaway with cabins and hot tubs. There were educational workshops with tips on personal development and networking, as well as a Skype call with sales and marketing professionals in America and Australia.
On Saturday 21st May, Complete One attended the Sales and Marketing Black Tie Awards Gala in London where Managing Director, Glen Lowes, along with one of the firm’s top performing contractors Jiří Holouš, were among the award winners. Held at the 5 Star Grosvenor House Hotel in London’s Mayfair, the Black Tie event is one of the standout events in the sales and marketing calendar.
In July, Mr Lowes flew out to Los Angeles to spend five days networking and shadowing some of the most influential and successful sales and marketing professionals in the industry, providing him with tremendous insight into the day-to-day running of their businesses. The trip proved to be inspiring and led to the introduction of new streamlined processes at Complete One.
In the third financial quarter, Complete One travelled to Tenerife for a well-earned R&R getaway. Held from the 13th to the 16th of October, Mr Lowes and a select group of the firm's top performing contractors and administrators, enjoyed time away from the hustle and bustle of the office environment for some well-earned rest.
One of Mr Lowes primary objectives for Complete One in 2016 was to raise the firm's brand profile, and he took massive strides towards that goal when the company secured a sponsorship deal with Newcastle Falcons rugby team, in November. As part of the sponsorship package, Complete One received a signed shirt, hospitality tickets, a stadium announcement, their name and logo advertised on the big screen and in the player biography of the match day programme. Additionally, a stadium announcement is made when their sponsored player scores, as well as match day tickets to a game of the firm's choice, which the Complete One put to use when the Falcons, took on Exeter.
Managing Director at Complete One, Glen Lowes has had many speaking engagements this year, being invited to share his knowledge at conferences and seminars throughout the UK. “2016 has been an exciting year, and I am excited about what’s in store for 2017. We have an incredible group of people, and I am confident 2017 will be our best year yet.” Said Mr Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The company specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely with their clients, the firm can design and implement campaigns tailored specifically to their target customers. The firm is on target to break the £1 million turnover barrier, a goal they have been working towards all year. Looking ahead to 2017, they have huge goals as they look to extend their market reach across the UK.
Date Published: 6th December 2016
Newcastle-based outsourced sales and marketing firm, Complete One argue that effective time management is what separates those that achieve average results from the individuals that achieve extraordinary ones. This week the firm held a workshop on maximising the 1440 minutes of every day.
Entrepreneur, business owner and Managing Director at Complete One, Glen Lowes, believes that providing ongoing education is the key to success. This week Mr Lowes hosted a company-wide workshop on maximising the 1440 minutes of every day.
Mr Lowes believes that successful people know how to manage time and therefore are able to complete lots of tasks with the 24 hours everyone has. During the two-hour workshop, Mr Lowes shared his three top tips for effective time management.
1. Take responsibility and control
The first step to controlling time is taking responsibility for it. “You have to own your time and take responsibility for yourself and your actions,” said Mr Lowes. Complete One argue that many people complain about not having enough time, however, successful people have the same amount of time each day as those that are unsuccessful, they just use it wisely. Mr Lowes stated that, “time isn’t working against you; it’s meant to work for you.”
2. Work in time intervals
Complete One state that in order to maintain the motivation to pursue goals and maximise every hour of every day, it’s crucial to work in small time intervals. With people’s attention spans getting shorter, it might be necessary to work in focused intervals if needed. Complete One suggest working in 15 minute intervals, giving a task complete concentration and if that’s too short, moving to 30 minute intervals. “Do whatever it takes to be productive and accomplish your goals. Control your time don’t be consumed by it,” said Mr Lowes.
3. Eliminate wasteful activities
The biggest consumer of time is pointless tasks that don’t contribute to the bigger picture claims Complete One. Mr Lowes encouraged the firm’s contractors to assess their schedule and to make a list of every activity they do on a daily basis that doesn’t help them to progress towards their goals. For example, for most people, social media or technology can prove to be incredibly distracting and wastes tremendous amounts of time. “By identifying the tasks that are not productive, and eliminating them it provides more time to focus on the tasks that count,” said Mr Lowes.
“There is inevitably a link between time management and productivity. If people want to achieve optimum productivity levels, they have to master their time first,” said Managing Director, Glen Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing, which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm is able to design and implement campaigns that are tailored to their target consumers. At Complete One they frequently host educational workshops and seminars to help their staff and contractors enhance their business development.
Date Published: 23rd November 2016
Complete One: Why being a good listener is vital to becoming successful in business
Sales and marketing specialists Complete One urge people to fine-tune their listening skills to maximise potential success rates.
Newcastle-based Complete One are confident that fine-tuning listening skills can enhance personal success across a variety of business situations. When building relationships and networking within business activities, professionals can be too keen to promote their abilities and accomplishments - it's important to understand the real asset they have is to listen and take an interest in those around them to achieve strong business links.
Complete One share their top tips on enhancing those listening skills:
1. Make eye contact – When establishing or maintaining a new relationship, it is crucial to engage and collect a better understanding of a given situation. A clear indicator of interest in a conversation is good eye contact and NVC (non-verbal communication). The firm is confident that personal connections will be enhanced if eye contact and NVC is kept positive during a discussion.
2. Only ask one question at a time – When listening to a conversation, it is good practice to wait until the end to ask any inquiries to avoid too many interruptions or redundant questions that would instead be covered by the speaker. When raising queries, Complete One believe it is important to only challenge one at a time.
3. Pay attention – Regardless of multitasking ability, it is bad practice to become distracted when someone is speaking. Instead, pop down any mobile devices and engage fully, taking in all the conversation has to offer.
4. Do not talk – It is important when listening, to fully do so. It is easy to shut a person down with questions or feedback, but instead allow the other person time to speak and relay their information and opinions before responding.
Complete One offer mentoring services to local entrepreneurs and a common topic that often arises is how to improve listening skills, and the impact on personal relationship development. “When looking after another brand's customers, it is crucial to gather a full understanding of a consumer’s situation to maximise customer experience and build a positive relationship. Our independent contractors are developing new skills in listening and evaluating a client’s needs,” says Glen Lowe’s Managing Director of Complete One.
Complete One is an outsourced sales and marketing firm based in Newcastle. The company specialises in a personalised form of direct marketing, which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By utilising the human element, Complete One can deliver marketing strategies with ‘the personal touch’.
Date Published: 18th November 2016
Since their inception in 2012, Complete One have extended their market reach across the UK and acquired new clients to their portfolio. Managing Director, Glen Lowes attributes much of the firm’s success to the fact that they laid strong leadership foundations right from the offset.
This week, Managing Director at Complete One, Glen Lowes hosted a business tutorial, focusing on what it takes to become an exceptional leader.
1. Inspire and motivate others
Mr Lowes states that great leaders create a vision of the future and talk about the bigger picture in order to galvanise and motivate their team to work together to achieve a common goal. The best leaders know what buttons to push to inspire and motivate their team to get the best results.
2. Integrity and honesty
At Complete One they encourage integrity and honesty. "Great leaders are completely transparent; they stay true to their promises, they do what they say they are going to do and they walk their talk," said Mr Lowes. The entrepreneur and business owner argues that honesty is crucial in business. “Sometimes people won’t like what you have to say, but honest and constructive feedback is what will help people to develop.”
3. Builds relationships
Success in business requires solid relationships claims Complete One. Business is built on a solid foundation of relationships and trust. The sales and marketing specialists state that budding entrepreneurs and business owners must take time to build relationships with members of their team, customers, business partners and associates. The stronger a business professional’s relationships are, the better they will be as a leader.
4. Drive results
The best leaders are never satisfied with the position they are in and they are always striving to make things happen. Complete One claims that great leaders possess a high level of perseverance and drive, and that they can be counted on to get things done.
5. Develops others
At Complete One they are committed to the development of the people they work with and Mr Lowes states that the most effective leaders recognise the importance of developing others. At Complete One they take time every day to assist their staff and contractors to learn develop their business acumen. They believe that education is the biggest component for success and they invest a lot of time to help assist everyone they work with to expand their knowledge and skill-set. The investment of time into people will inspire the next generation of leaders.
“Leadership is something we put a real emphasis on at Complete One. Encouraging people to take charge and lead by example,” said Managing Director, Glen Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. Complete One believes that their commitment to developing leaders has been the catalyst for their success.
Date Published: 17th November 2016
Newcastle-based outsourced sales and marketing firm, Complete One recently secured a sponsorship deal with Rugby Union Premier League team, Newcastle Falcons. Managing Director at Complete One, Glen Lowes was excited to reveal the exclusive details of the sponsorship.
Mr Lowes had been negotiating the sponsorship deal with Newcastle Falcons for a number of weeks and here he has revealed the details and benefits to the firm. As part of the sponsorship package, Complete One will receive a number of perks including; a signed shirt, hospitality tickets, a stadium announcement, their name and logo advertised on the big screen and in the player biography of the match day programme, a stadium announcement when a player scores as well as match day tickets to a game of Mr Lowes choice.
Newcastle Falcons were established in 1877 and played under the name of Gosforth Football Club until 1990. The name was then changed to Newcastle Gosforth when the club began to play at Kingston Park stadium. At the start of the professional era, the club adopted its current name of Newcastle Falcons. The Falcons have the prestige of currently being the only professional rugby club in North East England. The club has an impressive professional history with one Premiership and four domestic cups to their name, as well as boasting a number of homegrown internationals on the side.
Complete One is particularly excited to have ties with a sports team. The company firmly believes that there are many similarities in what it takes to be successful in sports and business. “In order to succeed in sports, natural born talent definitely plays a factor. However for teams to succeed it takes teamwork, a strong work ethic, total commitment and an unshakeable desire to succeed and those are the same traits necessary for success in business,” said Glen Lowes, Managing Director at Complete One.
The association with Newcastle Falcons will also prove to be great exposure for the firm and assist them in their growth plans. At Complete One they are consistently looking for the next wave of ambitious and talented individuals to help continue to take their business forward and often try to attract sports players and enthusiasts and they believe that an association with Newcastle Falcons will help them to attract those types of individuals.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing, which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By utilising the human element, Complete One are able to deliver marketing strategies with ‘the personal touch’. Complete One are excited to have secured the sponsorship deal with Newcastle Falcons and are looking forward to cheering the team on when they attend the games.
Date Published: 1st November 2016
Complete One R&R Getaway in Tenerife
Direct marketing firm, Complete One have released the details for their eagerly anticipated R&R trip, confirming that this year's location is Tenerife, with the trip set to take place on October 13th to 16th.
To date, 2016 has been incredibly successful for Complete One, seeing Managing Director Glen Lowes awarded with the 20/20 Overall Performance Award at the 2016 Sales & Marketing Awards Gala. There was also the acquisition of a new client within the finance sector - diversifying and expanding the firm's client portfolio while initiating phenomenal growth.
Managing Director at Complete One Glen Lowes disclosed the details, confirming that the R&R Trip will see the firm fly out to Tenerife for a weekend of sunshine and relaxation. The trip which will run from the 13th to the 16th of October will provide the MD and a handpicked selection of the firm’s top performing contractors and administrators with the opportunity to get away from the hustle and bustle of the office environment for some well-earned rest and relaxation.
This is the second R&R event that Complete One have held this year. The first being a future business owners R&R retreat, held in the first financial quarter. The event was held at Felmoor Park in Northumberland over March 18th to 20th, with the location providing a surrounding of idyllic scenery and a quiet getaway with cabins and hot tubs.
At Complete One they have adopted a recognition and reward culture, as they believe that a happy workforce is a productive and loyal one. “At Complete One our people are our business, and we invest a tremendous amount of time in every individual we work with. I am a firm believer that people will develop quicker when they are recognised and rewarded for a consistently high-performance level", said Managing Director Glen Lowes.
Complete One will fly out to Spain to spend the weekend in Tenerife, the largest of Spain’s Canary Islands. The attendees will stay at the 5 star Gran Melia, voted the best resort in Spain. The wonderful climate makes it a great destination all year round, and Tenerife is packed with things to see and do including its beautiful coastlines, mountains, fantastic golden black sand beaches. The attendees can expect an action packed weekend, with water sports, excursions and chilling out on the beach.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm is able to design and implement campaigns which are tailored to their target consumers. The firm then takes these campaigns directly to consumers via face-to-face marketing techniques. At Complete One they promote the importance of R&R events as they believe they play an integral role in their continued success and they are encouraging other SME’s to consider running annual R&R getaways.
Date Published: 14th October 2016
With many young entrepreneurs looking for guidance on their journey towards success, Newcastle’s premier marketing firm Complete One share their top 5 traits linked to success.
Being able to develop a coercive team environment can be instrumental to businesses when looking to achieve success. Complete One is no stranger to managing successful marketing campaigns, and they attribute part of their success to attracting and retaining entrepreneurially minded people.
Complete One is confident their free workshops assist entrepreneurs in achieving success in their daily projects. A popular free workshop ran for the company’s independent contractors explores the top 5 traits of successful people. The firm hopes to inspire healthy habits in young entrepreneurs.
Complete One share the top 5 traits and qualities that are most heavily linked to successful people:
1. Capacity - Initial assessments on individual ability and suitability of task are essential on the businesses journey to success. While it is great to challenge people, it can be detrimental to personal development if a task is unachievable. Clear communication on daily duties will allow an individual to assess if they are suitable for a job, and they should be encouraged to ask for help when needed.
2. Attitude – A positive attitude is essential when approaching a particular task. People who practice positive behaviours and thoughts are more successful than those who are unable to tackle obstacles mentally. The firm assesses attitudes by placing individuals in set scenarios and observing actions and responses to obstacles they encounter. The firm offers additional coaching on how to improve their coping strategies when faced with challenging situations.
3. Passion – Passion will push an individual through adverse situations. People who select projects close to their personal ideals can naturally demonstrate enthusiasm and will achieve more success. Generally speaking, entrepreneurs should source business opportunities which match their overriding beliefs and goals.
4. Character – When faced with challenging situations, a person's character will keep them on the right track to achieving goals while maintaining integrity. Entrepreneurs who are looking to succeed need to demonstrate robust and trustworthy characteristics to open further business opportunities. Complete One believes a commitment to developing a steadfast company culture should lie with the company.
5. Teamwork – Most people will need to integrate into a team during a project. Individuals who can communicate their weaknesses and promote personal strengths will become the stronger team members. Successful teams demonstrate respect for each person involved in a project. A team should be briefed individually on their role, and understand the importance of each stage of development. Complete One has found that individual accountability is key to a team’s success.
Complete One is keen to boost their Independent Contractors potential as it transfers into their sales ability. The firm can secure repeat business through their capacity to maintain Newcastle’s top sales people.
Complete One is an outsourced sales and marketing firm, specialising in face-to-face promotional marketing and sales campaigns. The company specialises in creating a consumer base for their clients through creative business strategies and effective techniques acquiring new customers and raising brand awareness. At Complete One, they believe this face-to-face marketing is the best platform for engaging with clients and generating both high-quality results.
Date Published: 10th October 2016
For a business to maintain their customer-centricity, direct sales and marketing firm Complete One recommends business owners to evaluate the contribution they are making to consumers on a daily basis.
Complete One are confident that all aspects of a business need to face their responsibility to consumers. In a customer-focused business model, it is important that each department is in tune with the company's overarching brand message, and ensure that their individual processes reiterate the message to offer a consistent service throughout every consumer touch point. Consumers are all about the ‘brand experience,' and this can be a fundamental reason why businesses are struggling to establish brand loyalty.
Complete One offers a five-step guide to developing a stronger customer-centric business:
1. Complete One believes corporate goals can be a quick initial step to draw attention to consumer contribution. Once the goal has been set, it is important to communicate it throughout the business, and it can be beneficial to occasionally share this with the consumer.
2. Complete One advises businesses to create accountability throughout all departments by requesting information on how precisely they contributed to the customer experience on a specific day. Use the feedback from these results to gauge the effectiveness of current processes, and offer
additional support where needed.
3. Follow-up is crucial, and it is important to offer simple meetings that focus on consumer contributions. Use these meetings to brainstorm how to streamline processes, as it is important to always take the perspective of the buyer.
4. Gather market research on consumer desires. Complete One suggests that businesses should ensure that they are developing strategies on exactly what the customer wants, as opposed to what the company wants the consumer to want.
5. Share the news when the company is getting it spot on, or making progress towards a customer experience goal. Social Media platforms are perfect for bragging.
Newcastle-based Complete One is an award-winning events promotions firm based in the heart of Newcastle's city centre. Their person to person promotions is renowned for creating amazing results. The company's clients are often a walking billboard for their ability to devise out of the box marketing strategies that guarantees ROI.
Complete One is confident in their capacity to develop customer-centric campaigns as their approach is solely based on enhancing the customer experience. Each client interaction is tailored on the spot, and the firm delivers effective and personalised opportunities for brands to be promoted in a selected and accurately targeted area.
Date Published: 29th September 2016
Managing Director at Complete One, Glen Lowes was recently invited to be a guest speaker at a leadership conference, which was attended by hundreds of sales and marketing professionals.
Held at the 4-star Hilton Newcastle Gateshead, the conference was attended by sales and marketing professionals from all over the UK. Held on Sunday 11th September, the conference commenced with an introduction, industry achievements, and a business development seminar. After a brief refreshment break, the attendees were divided into two separate groups, the first comprising of individuals new to the sales and marketing industry and the second group was formed of experienced entrepreneurs.
Glen Lowes of Complete One was one of five guest speakers at the conference. He addressed the two groups at the conference and during his speech he covered how to master the basics of sales, sharing the tips and skills he learned during his time working on the ground level. Mr Lowes then shared his advice and guidance for running successful business trips. The other guest speakers covered a number of topics including goal setting, employee vs entrepreneur mentality, how to fast track into a leadership role, how to teach and train others and the necessary steps to make the transition from a leadership role to a business owner.
“It was really exciting to be asked to speak at a conference that was right on my doorstep. I’ve previously travelled to Edinburgh and Glasgow to speak at events, so it was nice to be able to be invited to a local event,” said Glen Lowes, Managing Director at Complete One.
Mr Lowes is passionate about helping to inspire the next generation of business owners and he takes great pride in being able to share his advice and insight. “One of the things I love most about being a business owner is being able to help people and guide them on their entrepreneurial journey,” said Glen Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers on behalf of their clients’ brands. By working closely alongside their clients, the firm are able to design and implement campaigns which are tailored to their target consumers. The firm then takes these campaigns directly to consumers via face-to-face marketing techniques. Glen Lowes has had a number of speaking engagements this year and he thrives on having the opportunity to address fellow sales and marketing professionals.
Date Published: 23rd September 2016
Managing Director at Complete One, Glen Lowes recently sat down for a one-on-one interview where he revealed his evolution as a business owner and his goals for the future.
After the firm’s recent expansion into Glasgow, Newcastle-based events promotions firm, Complete One have moved one step closer to their goals for 2016. Entrepreneur and Managing Director, Glen Lowes took time out of his busy schedule to reveal the inside scoop.
1) What do you think is the biggest factor that has contributed to Complete One’s continued success?
“I think that always wanting to beat ourselves and what I mean by that is every week/month/year we have goals to improve on what we have done before. The name ‘Complete One’ actually comes from the standards that we want to hold ourselves to. This is a goal we have always hit as for every client we have represented we have been their number one provider of customers using the face-to-face channel.”
2) If you could go back and give yourself one piece of advice when you were just starting out, what would it be?
“Networking! This is one thing that I have really invested a lot of time into over the last two years. Firstly, I recommend finding the coaches or mentors that are right for you and define the level you want to get to. Then you have to travel and watch them work. One of my main coaches is currently based in LA and it would have been very easy for me to say it’s too far and make an excuse not to go. Glen in 2012, 2013 and 2014 would have made that excuse, but not today. If you are serious about your goals you will find a way to make it happen.”
3) What motivates you?
“I think it is very easy to become comfortable when you have reached a certain level of success, or what other people would deem success. This is why I like to always re-set goals and set myself new targets. I stay motivated by constantly setting new goals and pushing myself. Also, my main motivation right now is helping and seeing other people hit and achieve their goals. I love the people I work with, they motivate me so much to come in everyday and improve myself so I can help them.”
4) What are your long-terms goals?
“My long-term goals have changed the past few years since I have educated myself more in business and when I realised what was actually possible. I plan on making Complete One a company that has a global reach. I have really enjoyed the past few years being able to develop budding entrepreneurs and having interests in other businesses in the same industry. Over the next few years I am planning on investing in other industries such as Entertainment, Property and a Hire company; the details of which I am keeping under my hat just for the time being.
I love setting goals and figuring out how to hit them, it is still the best
feeling, it never gets old!”
5) What do you enjoy most about being a business owner?
Being a business owner is something that I have always wanted to be since a young age. I remember the teachers at school telling me that I needed to pass my exams to get a job and I argued back that I didn’t want a job because it would be like having teachers forever. Don’t get me wrong as a business owner I love learning, but now it’s my choice and my subject.
The thought even as a kid of total freedom and being completely in control of my own future has always excited me. I love being in control of my own future, income, the direction of my company and my career prospects.”
Complete One is an award-winning events promotions firm based in the heart of Newcastle’s city centre. Through in-person promotions at events and venues throughout the North East, Complete One acquire customers on behalf of their clients using the personal touch. In a world of ever advancing technologies, the firm offers their clients something that is often lacking in today's impersonal digital world, interactive and personalised marketing solutions. At Complete One they have big goals for 2016 as they look to further extend their market reach and break the £1million turnover barrier.
Date Published: 1st September 2016
Newcastle-based events promotions firm, Complete One have extended their market reach into the largest city in Scotland.
Speaking about the new project, Managing Director Glen Lowes revealed the excitement amongst the firm’s contractors. “Any venture into a new market is always met with great excitement and anticipation. We recognise that with growth comes opportunity,” said Mr. Lowes.
The new project in Glasgow sees the firm now possess market reach in Edinburgh, Glasgow and Sheffield. Glasgow is the biggest city in Scotland and the third biggest in the United Kingdom, coming after London and Birmingham. The Greater Glasgow area has a population of 1,199,629 according to the 2001 census. On population alone, Glasgow is a great city for talent acquisition. Crucially there are also a tremendous number of high footfall events and venues in and around the city, which is a coup for the firm operating exclusively events marketing campaigns.
At Complete One they attribute much of their success to having a culture of development. Managing Director Glen Lowes is passionate about developing others. At Complete One they believe that the key to their continued success is the unrivaled development opportunities they offer to their contractors, something they are able to do by having a meritocratic approach to business growth. The event marketing specialists do not pre-judge applicants based on education or experience, but rather take into account work ethic, student mentality and personal and professional development.
Through the firm’s business development opportunities they have a proven success of developing young professionals into successful businessmen and women. Complete One argues that it is their commitment to education that reaps rewards. By offering on-going advice and guidance through optional workshops, seminars and conferences, Complete One provides the opportunity for their contractors to expand their skill set and acquire knowledge to set them up for future success.
This latest growth spurt puts the firm one step closer to their goals for 2016 as they push to break the £1million turnover barrier. Managing Director Glen Lowes is confident that 2016 will be the firm’s most successful year yet. “We have a client portfolio containing many of the UK’s industry leaders and a group of contractors that are some of the most ambitious and talented that I have ever worked with,” said Mr. Lowes.
Complete One is a Newcastle-based event-marketing firm, specialising in below-line customer acquisition. Their main focus is to bridge the gap between clients and consumers through in-person promotions. At Complete One they promote the fact that their people are their business and their commitment to providing everyone who comes through their doors the opportunity to learn and develop their business acumen is paying dividends, as is evident by their latest expansion.
Date Published: 26th August 2016
Complete One urges business owners to stay up to date with key business changes that will be occurring this year to ensure their stability, future prospects and profits are not hindered due to negligence.
2016 has already seen some key business changes announced by the UK government which have had a severe impact on the future of some UK businesses. Moving deeper into the second half of 2016, there will be many more changes happening that businesses need to be aware of that could severely affect business stability, future prospects and profits. Complete One warns businesses that they need to be aware and prepared for more changes including:
The increase of the National Living Wage - In April, 2016, the National Living Wage was increased to £7.20 per hour, which has resulted in a lot of businesses (large and small) having to budget for these changes. Small businesses will have been hit harder because of the limited resources to go around fairly.
Dividend tax regime - Businesses don’t have to pay tax on the first £5,000 of dividends, but new rates have been announced for dividends over that threshold.
Brexit - The UK’s decision to leave the EU in June 2016 will have reverberations on UK businesses because there will be significant changes to trade deals and the UK economy will be in a state of unpredictability due to the level of uncertainty surrounding Britain’s economy.
Visa Debit fees - Changes to the way that Visa Debit fees are calculated will come into force in September 2016.
Complete One is an outsourced sales and marketing firm, specialising in face-to-face promotional marketing and sales campaigns. The firm specialises in creating a consumer base for their clients through creative business strategies and effective techniques acquiring new customers and raising brand awareness. At Complete One, they believe this face-to-face marketing is the best platform for engaging with customers and generating both high quality results.
Complete One highlight the importance of staying up to date with business changes and how failing this can cause a detrimental impact to stability, finances, future prospects. The firm consistently stay up to date to ensure they are not left behind their competitors and remain a strong force within the industry.
Date Published: 11th August 2016
Complete One Reviews why Rafa Benitez will guide Newcastle United to promotion
With their headquarters just minutes away from St James’ Park, Newcastle-based events promotions firm, Complete One have a keen interest in the fortunes of Newcastle United. The firm are passionate about sport and coaching. Here the firm have revealed why they believe Rafa Benitez will guide Newcastle United to promotion and back into the English Premier League (EPL).
Newcastle is a city that lives and breathes football. The relegation from the EPL was a bitter pill to swallow, however with Rafa Benitez signing on to take charge of the club for a second season, Complete One believes that he will be the man to steer the firm to promotion.
At Complete One they are a company dedicated to the development of the people they work with. They offer coaching and mentoring to allow their contractors to learn, grow and develop. As a firm with a keen interest in coaching, they are taking great interest in the plight of Newcastle United under the guidance of renowned coach, Rafa Benitez.
Benitez joined Real Madrid’s coaching staff at just 26, where he went on to work as the Under 19’s and Reserve Team’s coach and Assistant Manager for the First Team. After Real Madrid’s Benitez had management spells at Real Valladolid and Osasuna - which were both short lived - Benitez guided the second division side, Extremadura back to the first division in his first season in charge. After a not so successful second season, Benitez went on to coach Tenerife in 2000, winning a promotion in his only season. It was back in his homeland that Benitez began to gain notoriety and after being appointed coach of Valencia, he won La Liga in the 2001-02 season and again in 2004, along with a UEFA Cup victory cementing himself as one of the top managers in Spain.
After his success in La Liga, Benitez moved to Liverpool where his most notable achievement was guiding the side to a momentous Champions League victory in 2005. He was named the UEFA Manager of the Year for two consecutive seasons. During his time at Liverpool he also won the FA Cup in 2006 and reached the Champions League Final again in 2007. His best result in the EPL was in the 2008-2009 season when Liverpool clinched second place.
Rafa Benitez is a coach with a strong CV and a history of winning. He also has experience in promotion battles and MD at Complete One; Glen Lowes believes that this will stand him in good stead to get Newcastle United back into the EPL. “It’s going to be an exciting season, Newcastle United have failed to live up to the fans’ expectations for many years now. However with Benitez at the helm I am quietly confident that the side will regain their place in the EPL next season,” said Glen Lowes.
Complete One is an award-winning events promotions firm based in the heart of Newcastle City Centre. Since they launched in 2012 they have extended their market reach into Glasgow, Edinburgh and Sheffield. Their expertise lies in increasing market share and raising brand awareness for their clients, through face-to-face promotional marketing and sales campaigns at events and venues throughout the North East. Managing Director Glen Lowes is passionate about coaching and he offers budding entrepreneurs the chance to network and learn by sharing his experience and providing advice and guidance.
Date Published: 27th July 2016
Complete One set to launch new marketing campaign
Newcastle-based events promotions firm, Complete One have confirmed that they will be launching a new marketing campaign with the project set to commence at the end of the month.
It’s been a very exciting time at Complete One recently, with development and expansion at the forefront. The firm has huge goals for 2016 as they look to further extend their market reach and break the £1million turnover barrier. After weeks of negotiation, Managing Director at Complete One, Glen Lowes has revealed that the firm have been given the green light.
Spearheading the new project will be one of the firm’s top performing business associates, Jiří Holouš. Jiri’s story is an incredibly inspiring one. He moved from Prague in the Czech Republic to Newcastle just over 10 months ago with very little English and a goal to better himself. “Jiri has one of the best student mentalities I have seen. He doesn’t ask the why behind any advice he is given, he works hard and applies it. His incredible desire to succeed and be the best was evident from day one, and he has taken all of the steps necessary to keep developing, both personally and professionally. I have extremely high hopes and I’m excited to see what the future holds for him,” said Managing Director at Complete One, Glen Lowes.
The new project will be an extension of the firm’s partnership with one of the UK’s leading telecoms firm, cementing the relationship that has proved strong for both parties. Glen Lowes has handpicked a small group of the firm’s best contractors to work on the new project. “One of the most exciting aspects of my life as a business owner is being able to provide ambitious and hard working individuals with the same opportunity I was once given,” said Glen Lowes.
For a company with massive goals, expanding their client portfolio plays a crucial role in their continued success and their ability to offer first class development opportunities for their contractors.
Complete One is one of the fastest growing companies in the North East. Recently awarded the 20/20 Performance Award at the 2016 Black Tie Awards Gala in London, the events promotions firm continues to go from strength to strength. Their expertise lies in increasing market share and raising brand awareness for their clients through face-to-face promotional and sales campaigns at high profile events and venues. Their newest project will be a gateway into a brand-new market, which will expand their experience and allow them to further diversify their client portfolio in the future.
Date Published: 19th July 2016
Complete One Examines the Bizarre Rise of Presenteeism
After a new report revealed that in the UK, the number of people ‘faking the extent of their workloads’ is rising. Complete One has investigated the bizarre trend and delved into the reasons behind this Presenteeism.
A new study revealed that it has become common practice for many people in the UK to work more hours than actually required. In fact, according to a YouGov poll commissioned by global technology company Ricoh, 67 percent of 18 to 26 year olds have confessed to staying late at work after their contracted hours. In other words, over 1.1 million young professionals in the UK fake the amount of their workload. Direct marketing firm Complete One insists that this extent of presenteeism costs businesses a lot of money, however it could be avoided by looking at the reasons why people prefer to stay at work longer than necessary and evaluating current opportunities.
Research also reveals that 39 percent of 18 to 26 years olds feel that working away from the office could have a negative impact on their career progression. In addition to that, 41 percent of young professionals replied that they are under the impression that their bosses favour workers who stay longer at work. “Of course working extra time shows commitment to the company,” says Complete One. “However, it is important to understand why the work load is impossible to manage in the required hours. Productivity doesn’t necessarily increase when staying longer,” adds a spokesperson of Complete One. Working long hours can lead to burnout, stress and loss of motivation; all of which are productivity killers.
The firm believes that in order to manage presenteeism effectively, businesses need to leave the old-fashioned work etiquette behind and start thinking outside the box. Complete One urges businesses to become more flexible and create opportunities in line with performance rather than just presence.
Based in Newcastle Upon Tyne, Complete One is one of the fastest growing outsourced sales and marketing companies in the North East of the country. In order to eliminate presenteeism and continuously achieve business growth, the firm focuses on offering plenty of opportunities to their contractors to shine and develop their skills. Complete One provides guidance and support and helps their contractors to improve their time management skills and maintain momentum, allowing them to obtain a healthier work-life balance.
With big goals in mind for the remaining year, Complete One is looking to extend their market reach into four new cities and break the £1 million turnover barrier.
Date Published: 6th July 2016
Complete One MD Glen Lowes flies out to LA for Reconnaissance Mission
Managing Director at Complete One, Glen Lowes flew out to LA last week to spend time with one of the leading sales and marketing professionals in the industry.
Glen jetted out to Los Angeles to spend 5 days in the company of one of the most prominent professionals in direct sales and marketing industry. The trip was planned back in May during the 2016 Black Tie Awards Gala in London where Glen received a prestigious accolade, picking up the 20/20 Overall Performance Award.
Travelling over 5000 miles, during the 5-day trip Glen spent the majority of his time at a marketing agency in Orange Country, California. California is the seventh biggest economy in the world, and the largest in the US. With a population of 3 million, Orange County is a great location for recruitment due to its deep talent pool. Glen got first hand experience of how the individual ran his business day to day, his schedule, critical conversations, motivational meetings, development workshops, and team building sessions. It wasn’t all business though; Glen got to bask in the sunshine of Orange County, visiting Huntington Beach, as well as visiting other notable landmarks the OC had to offer.
Glen is committed to continued personal development as he recognises that this is crucial to the success of Complete One. He takes advantage of every opportunity to expand his network and to learn from fellow professionals. During his time in LA he spent time with many budding entrepreneurs and business owners, and got to experience how the industry works in the US. The trip allowed Glen to form new networking connections and solidify some he made at the Awards Gala.
At Complete One they have big goals for 2016 as they look to extend their market reach into new cities and break the £1million turnover barrier. The trip to LA provided great insight for Glen, getting to experience the habits and routine of someone who has experience of coaching and mentoring hundreds of entrepreneurs, overseeing over multiple offices and expansion into multiple cities and countries.
“The trip proved to be a huge success and we have made plans to make it a quarterly event. It’s always really constructive to experience how someone else operates, and having the chance to pick their brain. I can’t wait to go back!” said Glen.
Complete One is an award winning events promotions firm based in the heart of Newcastle City Centre. Since they launched in 2012 they have extended their market reach into Glasgow, Edinburgh and Sheffield. Their expertise lies in increasing market share and raising brand awareness for their clients, through face-to-face promotional marketing and sales campaigns at events and venues throughout the North East. 2015 was a record breaking for the firm, and they have massive goals for this year as they look to continue that momentum. The trip to Los Angeles was both informative and educational and Glen is positive that it will help the firm to achieve their goals.
Date Published: 1st July 2016
Newcastle-based event promotions firm, Complete One believes that consistency is key to success. With the firm’s MD picking up an award at the 2016 Sales and Marketing Awards Gala, for the fourth consecutive year being among the award winners, the firm shares their top tips for remaining consistent.
Events and Promotions specialists Complete One are constantly striving to achieve a consistent service. By placing emphasis in this sometimes overlooked area in business, it can really strengthen a brand’s image. Glen Lowes, MD of Complete One proves his ability to deliver consistency in business as he collects his fourth award in four consecutive years. Glen Lowes has really started to make a name for himself at the annual Sales and Marketing Awards, and over the years he has picked up the ‘20/20 Performance Award’ which is for overall performance. This award is recognition for the great results Complete One has achieved over the last year which includes growing their client portfolio and extending their market reach. This is the fourth year in a row that Glen Lowes has won this award, illustrating the tremendous consistency of success at Complete One.
As a leading example of consistency in business, Glen Lowes shares his best 3 tips:
1/ Use a morning ritual. Setting the tone for the day is key for business. Whether it’s a morning run, a meditation session or reading a business blog, entrepreneurs should make a step towards achieving a personal goal each morning. “Get it done before the working day starts,” advises Glen Lowes.
2/ Do things even if you don’t feel like it. Understanding the importance of accountability will assist in completing tasks in a timely matter. On days where motivation is lower than usual it is important to understand why the task is so important to the bigger picture. A task always seems less daunting once it’s started.
3/ Find and do what you love or like to do. Figure out what is important personally. Find a cause that holds personal passion. “Work doesn’t seem like work, if you are striving to achieve a goal that holds personal significance,” explains MD Glen Lowes. Choose projects carefully to assist in building the consistency that will take personal development to the next level.
Newcastle-based events promotions firm, Complete One, released a statement this week, confirming the rumours that they will be testing a new client in the forthcoming weeks.
Planning is already underway at Complete One to ensure that the test is effective, and has the desired results. If successful, it will be a chance for the customer acquisition specialists to venture into a whole new sector, seeing them branch out into the finance market. This will be great experience for the firm, allowing them to expand their skill-set. “There is a lot of planning and preparation that goes into a launch, it takes weeks of research and development before the first customer is spoken to. We want to do everything within our power to make sure that we hit the ground running and meet the projections, to ensure we are able to take on the campaign permanently,” said Glen Lowes, Managing Director at Complete One.
Since their launch in 2012, Complete One have experienced tremendous success, seeing them extend their market reach into Glasgow, Edinburgh and Sheffield, as well as adding some of the best known brands in the UK to their client portfolio. They have also been among the award winners every year at the industry’s annual awards gala, which highlights the incredible consistency they have shown. They are a young company with massive goals. This year they want to expand into new markets as well as break the £1million turnover barrier, something that they were so close to doing in 2015.
“The potential we have with this new client is huge! It’s always a really exciting time when there is a new campaign on the horizon. It reinforces the competitive spirit we have at Complete One, and it really pushes everyone to do better and be at the top of their game.”
Complete One is an outsourced sales and marketing company, specialising in customer acquisition through in-person promotions at events and venues throughout the North East. In a world of ever advancing technologies, the firm offers their clients something that is often lacking in today's impersonal digital world, interactive and personalised marketing solutions. They utilise the human element to deliver ‘the personal touch’ allowing them to deliver both quality and quantity customer acquisitions. The potential new client is an exciting venture for the firm, and they believe it could be the catalyst for them achieving their goals for this year if it is a success.
Date Published: 13th June 2016
Following Complete One’s attendance at an industry awards ceremony in London, Managing Director Glen Lowes has returned with incredible determination, and is ready to make 2016 a record breaking year.
On Saturday 21st May, Managing Director at Complete One, Glen Lowes, along with one of the firm’s top performing contractors and award nominee Jiří Holouš, travelled to London to attended the exclusive, invitation-only Black Tie Awards Gala. Held at the 5 Star Grosvenor House Hotel in London’s Mayfair, the Black Tie event was eagerly anticipated by those at Complete One, as the ceremony is the stand out event in the sales and marketing calendar. “All the hard work and effort over the last 12 months builds up to this one night,” said Glen when commenting on the event.
The evening started off with a champagne reception on arrival, allowing attendees the chance to chat and network before the evening’s ceremony commenced. The champagne reception was followed by a sit-down three-course dinner in the Ballroom, keynote speakers, awards and on-going entertainment.
Awards given out on the night included: ‘Rookie Business Owner of the Year’, ‘20/20 Performance Award’, ‘Most Improved Business Owner’, and the prestigious ‘Business Owner of the Year Award’. Managing Director at Complete One, Glen Lowes picked up the ‘20/20 Performance Award’, which is for overall performance, recognising the great results Complete One have achieved over the last year which includes growing their client portfolio and extending their market reach. This is the fourth year in a row that Glen Lowes has won this award, illustrating the tremendous consistency of success at Complete One. “While it was great to be given this award again, I have my eyes on the main prize and I am determined to do whatever it takes to pick up the ‘Business Owner of the Year’ award at next year’s ceremony,” said Glen Lowes speaking after his award win. One of the firm’s top performing contractors, Jiří Holouš also received an award for being one of the top 10 future business owners.
Having heard from international guest speakers, and watching fellow business owners pick up prestigious awards, Managing Director at Complete One, Glen Lowes left the event feeling a fresh sense of determination, and is excited to start putting into practice new goals.
Complete One is an events promotions firm based in the heart of Newcastle. The firm specialises in customer acquisition through in-person promotions at events and venues throughout the North East. Their expertise lies in increasing market share and raising brand awareness, for their client portfolio, through face-to-face promotional marketing and sales campaign. In a world of ever advancing technologies, they offer clients something that is often lacking in today’s digital world, the personal touch. After meeting and interacting with business owners from around the world, MD at Complete One, Glen Lowes has retuned to work with incredible determination, and is dedicated to making 2016 a stand out year.
Date Published: 31st May 2016
At the beginning of the 2015/2016 Premier League season, Leicester City were a staggering 5000/1 bet to win. However, after the 2-2 draw between Chelsea and Tottenham on May 2nd , the underdogs clinched the title. Newcastle-based event marketing firm, Complete One has been inspired by the Leicester City Story, and used it as motivation.
From 5000/1 outsiders to champions with two matches to spare, the Leicester City story is one of the most remarkable in Premier League history; and a feat that will unlikely be repeated anytime soon. Highlighting just how inconceivable the Leicester City story is, the odds for Elvis being found alive were 2500/1, and the Loch Ness monster being found was 1500/1. It is 21 years since any team out of the so called “big clubs” (Arsenal, Chelsea, Manchester City or Manchester United) have won the top-flight title. The dominance of the big clubs has been down to financial investments, and the constraints of others. English football has become a big-money business with billions of pounds being invested from TV deals, the latest of which is worth £5.136 billion (www.bbc.co.uk) and a continued increased spend from clubs in every transfer window. It was considered unthinkable that any team could break the dominance of the traditional elite clubs, however Leicester certainly defied financial logic.
Managing Director at Complete One, Glen Lowes was inspired by the Leicester City story and used it as inspiration for one of the company’s morning meetings. During the meeting Glen Lowes outlined all the things that were supposedly more likely to happen, and reinforced the fact that their win was proof that teamwork, dedication and hard work can overcome anything. “I am a massive football fan and Leicester City’s win was such a great result for the world of football, showing that in a very money driven time, hard work, determination and an unstoppable team spirit can overcome the odds. ”
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers their clients something that is often lacking in today’s digital world, the personal touch. In the highly competitive marketing industry, Complete One always promotes the importance of a strong work ethic, desire to succeed and working as a team. The once in a lifetime Leicester City story is inspirational and Complete One are using that story to inspire and motivate their contractors to succeed.
Date Published: 19th May 2016
The continued demand for new customers means that marketing is one of the most competitive industries in the world. Companies spend millions to attract new customers to their brand. Newcastle based outsourced sales and marketing company, Complete One offer companies of all sizes and budgets the opportunity to increase their market share and raise their brans awareness, and they have elevated themselves into a position as one of the fastest growing events marketing firms in the North East.
Established in 2012 by Managing Director, Glen Lowes, at Complete One they identified a gap in the market for interactive and personalised marketing solutions that capitalised on a growing consumer demand for below the line marketing. The Newcastle based firm specialise in customer acquisition through pop-up events and In-Store promotions at event venues throughout the North East. “My belief has always been that customer experience is what dictates marketing success. Utilising the human element puts a face to a brand, allows us to build relationships with customers, and most importantly builds brand loyalty.” Said Glen.
At Complete One they believe there are 4 reasons that make them stand out
1 High customer service standards
At Complete One they put customer service at the top of the agenda. They promote the message that a happy customer is a long-term and loyal one, and they will also share their positive experience creating good word of mouth for their clients.
2 The Human Element
As technology advances it has provided a plethora of marketing channels for companies to get their message across, however they advances have meant that marketing has become more and more impersonal. At Complete One they identified a gap in the market for marketing solutions that utilise the human element and deliver ‘the personal touch’.
‘Our people are our business” said MD, Glen Lowes. At Complete One they believe much of their success can be attributed to the incredibly enthusiastic and talented group of people they work with. Complete One believe that having a strong core of people is the catalyst for any successful business.
4 Commitment to development
At Complete One they are committed to the continued development of the people they work with. By providing educational workshops, seminars and tutorials, as well as one on one coaching sessions, they are able to provide support and guidance to assist all the people they work with to expand their skill-set and reach their full potential.
Complete One is an outsourced sales and marketing company, specialising in customer acquisition through in-person promotions at events and venues throughout the North East. In a world of ever advancing technologies, the firm offers their clients something that is often lacking in today's impersonal digital world, interactive and personalised marketing solutions that deliver ‘the personal touch.” Last year saw the firm have their best year to date and they have massive goals for this year as they look to extend their market reach further, and break the £1 million turnover barrier. They are a very ambitious firm, constantly striving to be the best and stand out from all their competitors.
Date Published: 5th May 2016
Complete One host workshop on forming good habits
It is a common belief that it takes 21 days to form a habit and Glen Lowes, Managing Director at Complete One supports that theory. “Coming from a construction background, making the transition from a manual laborer to an entrepreneur in the sales and marketing industry wasn’t easy. There were many new skills I had to learn and habits I had to form in order to progress my career.”
At Complete One they believe that continued learning is imperative for business success, and this is a philosophy that the innovative, and rapidly expanding firm shares with their contractors. Last week, Glen Lowes hosted a workshop on habits, and how to successfully form new ones that will stick.
1. Make it a daily occurrence – In order for a habit to stick, consistency is critical. Activities that are done only once every few days are much harder to lock in as habits, whereas if the activity is carried out daily it has more chance of becoming a habit.
2. Start small – When trying to make a change, it can be easy to take on too much. Rather than getting bogged down with too many tasks, which will wear someone thin, the key to making a change is to take on one task at a time.
– Consistency is the driving force of success. If someone is consistent in their attempts to form new habits, their success rate is likely to be much higher.
– Having a visual reminder can prove to be very powerful. By writing something down it makes an idea clearer and easier to focus on the end result.
– The habits should be personal and assist in someone achieving their goals. Trying to form habits that are considered important, but not necessarily relevant will not stick. Habits should be geared towards an individual’s goals and the things that motivate them.
The most successful people have formed positive habits, which contribute to their success, and MD at Complete One, Glen Lowes has formed many of his own habits, which helps him to grow and prosper as an entrepreneur and business owner.
Newcastle-based event marketing firm, Complete One are currently focusing on the formation of good habits and it is something they have made a theme for the week. As a firm that is committed to the development of the people they work with, constantly providing educational opportunities to further their business development is an integral part of their success.
Date Published: 22nd April 2016
Complete One Director Glen Lowes Explains Why Not Everyone is Cut Out for Entrepreneurship
Entrepreneurship is becoming an ever-more popular career choice, thanks in part to TV shows such as The Apprentice and Dragons’ Den. The Managing Director of sales and marketing firm Complete One outlines why not everyone is destined for entrepreneurial success and shares what it is takes to succeed in a fast-paced, competitive business environment.
Entrepreneur and Managing Director at Complete One, Glen Lowes has vast experience working with budding entrepreneurs, coaching and mentoring them. In his role as MD at Complete One, Glen Lowes has a proven track record for developing many budding entrepreneurs into successful businessmen and women. Glen Lowes believes that not everyone can be an entrepreneur, and that whilst he does support the idea that everyone has the potential, not enough people have the focus, drive and desire to take on entrepreneurship and win.
Here the business owner discusses the
The initial period of excitement can soon ware off once the reality of the day to day running of a start-up kicks in. Getting a start-up off the ground and making sure it beats the odds survives the first year can mean sleepless nights, having little or no money and having to overcome an endless number of obstacles.
Through sheer willpower, the most successful entrepreneurs are able to become problem solvers and turn what started as an impossible dream into reality.
It can often take multiple attempts for success to be achieved. The most successful entrepreneurs will have hit walls, and been told ‘no’ multiple times. World-renowned author of Harry Potter, J.K. Rowling was turned down by 12 publishers
Successful founders need thick skin and the ability to bounce back from failure. Failure is an inevitable part of life and the most successful entrepreneurs learn from those failures and make sure not to fall into the same traps in the future.
Decisiveness is what separates the average from the extraordinary. It can be hard to make tough decisions that might be unpopular, however it is an important step in becoming a successful entrepreneur. When making critical decisions, entrepreneurs cannot afford to over-analyse or hesitate as indecision can leave the outcome to chance, thereby handing the advantage to a competitor.
Newcastle-based events promotions firm, Complete One help people within the industry to fulfill their entrepreneurial potential. As supporters of entrepreneurship, Complete One offer unrivalled business development opportunities to the people they work with. The firm provides opportunities for their contractors to learn all aspects of their internal workings as well as providing them with the skills and knowledge in the following areas: campaign management, client relations, finance, HR, motivational and public speaking, sales and marketing strategies.
Complete One offers ‘foot in the door’ opportunity for graduates
Newcastle-based customer acquisition specialists and experts in dealing with people, Complete One has experience working with graduates and they believe that their business development opportunities provides a foot in the door for graduates.
For graduates, the hard work that they have invested into their time at university is about to be put to the test as they attempt to integrate themselves into the business world. Many graduates will struggle with the catch 22 of not having practical hands-on experience, and could be overlooked for many roles.
Events promotions firm Complete One appreciate the fresh ambition and enthusiasm that graduates can bring to a business and they aren’t concerned by the lack of practical experience. At Complete One they don’t pre-judge on experience. They believe that as long as someone possesses a strong work ethic, self-motivation and good student mentality, they are able to provide them with all the necessary skills and knowledge to prosper in the sales and marketing industry.
A 2015 report by the Chartered Institute of Personnel and Development showed that 58.8% of graduates are in jobs deemed to be non-graduate roles. At Complete One they believe that their business development opportunities are the perfect fit for ambitious and talented graduates to develop both personally and professionally and prepare for future success.
As supporters of entrepreneurship, Complete One offers a foot in the door for graduates with their business development opportunities. The firm works with a diverse group of people and has a proven track record for developing young professionals into successful businessmen and women. They offer ambitious individuals - with an entrepreneurial mind-set and good business acumen - the opportunity to learn all about the internal workings of their business through workshops, seminars and tutorials as well as one-on-one coaching and mentoring sessions. They teach all aspects of campaign management, client relations, motivational and public speaking, marketing and sales strategies, events management / coordination, leadership and sales / promotions. They offer a stress-free environment for individuals to practice what they have learned in a pressure-free environment, allowing them to hone their skills and learn from mistakes.
At Complete One they pride themselves on offering a unique working environment where they assist and encourage individuals to reach their full potential and achieve their goals. They operate an open door policy, allowing their contractors regular access to the management team. Complete One is a hugely ambitious firm, with big goals for 2016. Having previously extended their market reach into Edinburgh and Sheffield, this year the firm is looking to further extend their market reach in the UK and is planning to start the ball rolling on a potential launch into the international market. As the firm looks to expand they have tremendous opportunities for their entrepreneurs to take their business forward.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. Since they launched in 2012, the firm has worked with many graduates and have a proven track record for developing budding entrepreneurs into successful businessmen and women.
Date Published: 5th April 2016
Complete One host future business owners R&R weekend
Managing Director at Newcastle-based event promotions firm, Complete One, Glen Lowes, has hailed the success of the firm’s first future business owners event, and believes it will now become an annual event in the firm’s business calendar.
Glen Lowes decided to host the event to bring together the top talent at Complete One, and their business associates in Edinburgh and Sheffield, recognising the rising stars and the top performers. The decision to host the event was spurred by the idea of providing some much needed R&R time as well as an opportunity for attendees to build relationships outside of the office environment, and interact with fellow sales and marketing professionals who are on the same entrepreneurial journey. “My main objective for the future business owners event was to recognise those individuals who are doing a great job, and to host a fun and relaxing weekend where they could unwind and get to know each other on a personal as well as professional level,” commented Glen Lowes.
Hosted at Felmoor Park in Northumberland over March 18th to 20th, just a short distance from the firm’s headquarters, the location provided a surrounding of idyllic scenery, and a quiet getaway with cabins and hot tubs. While there was no strict itinerary for the event, with the emphasis more on fun and relaxation, there was a slight business theme, with the business owners in attendance running educational workshops with tips on personal development and networking. Networking was an especially important topic as the weekend presented an incredible opportunity for the budding entrepreneurs to build a solid networking portfolio.
The feedback Glen Lowes has received since the event has made him extremely hopeful that this will now become an annual event and will continue to grow, year on year.
Complete One are customer acquisition specialists and experts in dealing with people. Based in the heart of Newcastle’s city centre, Complete One use pop up promotional events, at venues throughout the North East to take their clients’ products and services direct to customers. Their direct and interactive approach is their USP and the key to their success.
At Complete One they believe much of their success is also due to their investment in the people they work with. Events like the recent future business owners weekend is proof of their commitment to developing the people they work with and also recognising people who are doing a great job.
Date Published: 25th March 2016
With news breaking last week that energy firm, Npower would be cutting 2400 jobs in the UK by 2018, Newcastle-based outsourced sales and marketing company, Complete One, have asked, is there such a thing as a ‘secure job’ in the modern era?
Speaking about the announcements of the cuts, Unison said that it would be a "devastating blow" to communities across the UK. Npower currently employs 11,500 people in the UK, 6668 of which are employed on a full-time basis and the cuts will affect both their contracted staff and employees. While job losses at specific sites have yet to be confirmed they are expected to be spread across offices, including some in the Midlands and in the North of England which was of particular interest to Complete One as a company based in the North East.
There are now few people who will enter the job market and stay with the same firm until retirement. Budget cuts, companies moving jobs abroad and the constant developments in technology now means that a long term position with the same firm is unlikely. Complete One are of the belief that secure jobs no longer exist.
Managing Director at Complete One, Glen Lowes, was formerly a carpenter. When the country suffered a massive financial decline in 2008 - going into a recession - the building trade was hit hard, leaving thousands jobless, including Glen Lowes. It was then that Glen Lowes was forced to make a change, so he made the decision that he wanted to be the one in control of his future and not be reliant on anyone else. Speaking about his role as a business owner, Glen Lowes said: “One of the things I love most about being my own boss is having total control over my future. How far I am able to take Complete One, and my earning potential is totally dependent on me, and that is something that having experienced, I would never want to give up.”
As customer acquisition specialists, Complete One is fortunate to be in a recession proof industry as they provide the one thing that companies continue to need, despite the economic climate, new customers.
Npower isn’t the first and it won’t be the last massive firm to make cuts to its workforce. Even as the country is slowly making its way out of recession, firms still continue to make cuts and the so-called ‘secure jobs’ continue to go.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company based in the heart of Newcastle City Centre. At Complete One they specialise in customer acquisition through pop-up promotional events at venues throughout the UK. In a world of ever advancing technologies, the firm offers clients interactive and personalised marketing solutions. At Complete One they believe it is their direct and personalised approach that has been the catalyst for their success. As supporters of entrepreneurship, Complete One promotes the idea of ‘being your own boss’. The recent announcement from Npower is one of many in recent years. Complete One believes that individuals should take back control and be their own boss.
Date Published: 24th March 2016
The risk associated with entrepreneurship has a huge impact on how many people follow their business dreams. To help people overcome the risk of entrepreneurship and gain greater control of the world around them, Complete One has revealed the following advice.
Entrepreneurship is thought of as a risky move because there is no ‘safety net’. Successful entrepreneurs tend to share common characteristics such as being risk takers and big dreamers. However the smart ones know how to manoeuvre through tough times and analyse potential risks and weight up whether the pay off is worth it before taking the leap.
Complete One has shared their advice on managing risk as an entrepreneur.
1. Accepting uncertainty
Despite a common belief that entrepreneurs are risk-takers, research has found otherwise. A study published by the Halle Institute for Economics in June found that budding entrepreneurs are no more tolerant of risk than others. However, the study did show that entrepreneurs do become more comfortable with risk over time.
Entrepreneurs are accepting that there is an element of risk with any new business launch and they recognise that innovation and achievements rarely happen without some risk.
For entrepreneurs risk isn’t viewed negatively, it is perceived to be a pivotal part in creating something worthwhile.
2. Balance of probabilities
Successful entrepreneurs understand and utilise risk management. They don’t take more risks than the average entrepreneur, but instead look for opportunities where if they fall short the loss won’t be great, but if they win the benefits will be tremendous.
The best entrepreneurs are shrewd and know now to bet more than they can afford to lose. If Plan A doesn’t work, they have Plan B, C and D as a backup.
3. Seeking out and pursuing opportunities
Successful entrepreneurs do not limit their goals and ambitions. While savvy entrepreneurs understand their limits, they don’t let this stop them pursuing their vision.
Long-time professor at Harvard Business School, Howard Stevenson, wrote that entrepreneurship is ‘the pursuit of opportunity beyond resources controlled’.
Entrepreneurs identify a gap in the market and do whatever it takes to make a business option come about, even if they don’t have all of the necessary resources at hand.
4. Wanting to be in charge of their own destiny
While the majority of the population are in search of job security, entrepreneurs know that working for a major corporation doesn’t guarantee job security. They would rather be in charge of their own destiny and they have the ambition, self-confidence and commitment to go it alone, despite the risk of failure.
5. Understanding the value of ‘on the job’ training
While many companies will pigeonhole certain individuals as only being suitable for limited roles, successful entrepreneurs are willing to go out on their own and obtain the vital on-the-job training that can help propel them to success. Being an entrepreneur and business owner provides someone with the opportunity to learn far more and develop much faster than they otherwise would.
Supporters of entrepreneurship, Complete One understands that it takes a lot of courage and persistence to overcome the risks associated with entrepreneurship and to feel comfortable in business.
Complete One is an outsourced sales and marketing firm specialising in customer acquisitions through in-person promotions at events and venues throughout the North East. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact. At Complete One they help young professionals to break out of their comfort zones and embrace and accept risk through on-going mentorship, advice and guidance.
Published: 15th March 2016
As a company who are passionate about their love for the city they trade in, event promotions specialists, Complete One celebrated as Newcastle was officially named the happiest city in the UK.
According to a recent European Commission survey of 79 cities, from across the continent, Newcastle is one of the happiest places to live in Europe. With 40,000 individuals surveyed in what was called the Flash Eurobarometer, the results showed that Geordies are among the most satisfied in the country with where they live, and Newcastle was the 10th happiest city in Europe based on a number of factors.
Newcastle led the way and secured the crown of happiest city in the UK mainly because of its quality of life, and the Geordies surveyed said they were “very satisfied with the life they lead.” Newcastle was the most satisfied area in the UK with 56% of Tynesiders saying they are “very satisfied” with the life they are leading, while 37% of residents said they are satisfied.
Geordies were also the happiest in the UK when it came to household finances. According to the survey, 84% of those questioned, reported that they were very or fairly satisfied, and Newcastle’s residents were the most satisfied with where they lived in the UK, and ranked the 15th happiest in Europe.
Despite some concerns about cuts to rural bus links and the Tyne and Wear Metro, 42% of Geordies said they were very happy with public transport, the ninth highest in Europe. Speaking about the accolade, Dr Joan Harvey, of Newcastle University’s Schools of Psychology said:
“What we’ve got going for us up here is that it’s friendly, it’s got good shopping facilities and it’s got some really nice places all round it where you can go and have a nice time. Whether it’s the seaside or the countryside, it’s got a lot of positives about it, and you don’t have to sit around in traffic jams all the time.”
Complete One is an outsourced sales and marketing company, specialising in customer acquisition through in-person promotions at events and venues throughout the North East. In a world of ever advancing technologies, the firm offers their clients something that is often lacking in today's impersonal digital world, interactive and personalised marketing solutions. The firm believes it is their direct approach, using the human element that has been the catalyst for their success. Formed in 2012, Newcastle was where it all began for Complete One and where the firm’s flagship office remains.
“Although I grew up in Bishop Auckland, Newcastle has very much become my home. It’s a cracking city with great people and it’s a brilliant place to run a business,” said Managing Director at Complete One, Glen Lowes.
Published: 3rd March 2016
Complete One MD chosen as Keynote speaker at Regional Conference
Glen Lowes, Managing Director of sales and marketing firm Complete One was invited earlier this month to speak at a regional event, and share his business insights with the industry’s most promising young leaders.
On 7th of February, Glen Lowes of sales and marketing firm Complete One travelled to Edinburgh’s Sheraton Hotel and Spa to share his business advice and inspirations with the industry’s best and brightest young professionals. The event, which invited 450 professionals from across Scotland and the North East of England was organised to boost motivation and educate professionals on how best to achieve goals in the coming months. With 2016 earmarked to be a record year for the direct sales and marketing industry, experts are keen to help young professionals gain the knowledge and momentum needed to seize every possible opportunity.
As the Managing Director of one of the fastest growing companies in the North East, Glen Lowes was invited to share his recent experiences with attendees, and discuss how success can be achieved even in the most unpredictable of climates. Mr Lowes also spoke about critical conversions and smashing through sales targets, which for the attendees who work on behalf of big UK brands, plays a vital role in maintaining positive and long lasting client relationships.
The daylong event invited a total of 12 speakers from within the sales and marketing industry; with each speaker chosen due to their individual successes and merit within the sales and marketing environment. Mr Lowes found the experience of not only sharing his own insights, but hearing the insights of other businesses to be incredibly powerful. “It’s humbling to be in the presence of such talented and driven individuals and it’s really only at events like this that you see just how much endless potential the industry has to grow and transform,” stated Mr Lowes. “I firmly believe that both personal and professional success is reliant on continuous learning, and events such as this create a fantastic environment for people to share skills and knowledge and build a stronger more connected industry.”
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, that specialises in customer acquisition through in-person promotions and one-on-one customer communications. In today’s market where many brands are choosing to streamline their customer service with digital technologies; the firm offer consumers a rare opportunity to get up close and personal with a brand and communicate face-to-face with knowledge and relatable customer service representatives. This hands-on approach to sales and marketing allows the firm to gain a greater market presence for their clients, as we as improve customer relationships and drive more sales.
Published: 19th February 2016
Customer acquisitions specialists and experts in dealing with people, Complete One, released a statement this week to outline the firm’s big goals for 2016.
Following on from a record-breaking year in 2015, Newcastle-based outsourced sales and marketing firm, Complete One have announced big goals for 2016. In 2015, Complete One experienced their best year to date, which saw the young firm extend their market reach into two new locations, Glasgow and Sheffield. The firm also expanded their client portfolio, acquiring two of the UK’s leading companies within their respective fields. As an organisation, Complete One generated a record turnover and projections for this year have predicted the firm will break the £1 million barrier. Travelling was also a big aspect for the firm last year, seeing them attend business seminars in Birmingham, Edinburgh, Glasgow, Liverpool, London, Marbella, New York, London and Poland.
Now looking ahead to this year, Managing Director at Complete One, Glen Lowes has outlined the firm’s goals. At Complete One, growth has always been at the top of the agenda and in 2016 this remains the same. One of the main objectives is to further extend their market reach by launching in 4 new markets. Travel will also be a key feature with plans in place for Glen Lowes to travel to Australia later this month to attend the Australian Sales and Marketing Awards, and a trip to America in July.
Complete One are supporters of entrepreneurship and have a proven track record for developing young professionals into successful businessmen and women. They are dedicated to educating and developing the people they work with, and for this reason they invest a lot of time and effort into hosting optional educational, informative and inspiring business seminars, workshops and tutorials to help assist and encourage the people they work with to reach their full potential and achieve their goals. The main focus of their meetings for the first financial quarter are, “How to make 2016 a year to remember.”
Complete One believe that having goals to work towards is vital to ensure that they are constantly moving forwards, and they promote this to their contractors. They help the people they work with to set goals and provide them with all the necessary skills and knowledge to help them achieve them. “For entrepreneurs, goal setting is a powerful motivator. Having a clear vision of what is to be achieved can have a huge impact,” said Glen Lowes, Managing Director at Complete One.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieves this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. At Complete One they are always striving to be the best they can, and they are consistently re-evaluating their marketing strategies to make sure they stay ahead of the game, and continue to provide their clients with a quality service. The firm have continued to go from strength to strength, year upon year and based on their track record, their goals for 2016 seem highly achievable.
Published: 15th February 2016
Managing Director of Complete One, travels to London to attend a 3-day business event within the outsourced sales and marketing industry.
Managing Director of events marketing and promotions firm, Complete One, travelled from Newcastle to London to attend a 3-day business event from Friday 22nd January and Sunday 24th January 2016. Guests attended the first two days of the conference by invitation only, however the final day was open to a wider audience group of businessmen and women.
As well as the conference offering a chance to network with other business professionals, it was an opportunity for business owners to listen to speeches from some of the industry’s top performing business experts, to learn from their experiences, and use the newfound inspiration to help develop their own business and achieve greater success in 2016. The conference ran a series of workshops and talks, with the focus around business development and investing in people.
“The conference was extremely educational and I took away a wealth of knowledge to apply into my business model to ensure 2016 is a success for Complete One,” said Glen Lowes, Managing Director of the firm. “I love travelling to these events because as well as it being an opportunity to gain further business knowledge, it is also a chance to network with other entrepreneurs and business owners within the industry,’ added MD Glen Lowes.
The event was also a great opportunity for networking. For an entrepreneur, networking is a key activity that is not only fun, but critical to personal growth and business development. Small business is all about networking, building relationships and taking action. Networking for small business growth must be strategic and focused, which is why the event at the weekend was a good opportunity for it to happen. Complete One believe that everything the firm does can be driven by the intention to grow the business, and this 3-day conference was a great networking opportunity.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. The firm’s Managing Director regularly attends conferences and events aimed at increasing business knowledge and performance.
Published 27th January 2016
Complete One reveal difficulty in measuring ROI from mobile ad spend
Newcastle based sales and marketing specialists, Complete One were stunned to discover that up to 65% of the UK’s most senior marketers find it “quite hard” to show a clear return on investment when it comes to their mobile ad spend.
With constant advances in technology, there are a multi-tude of marketing platforms for brands. Research shows that more people in the world have mobile phones than toilets, potentially making mobile marketing a huge market for brands.
A study carried out by Opera Mediaworks and Censuswide, consisting of 100 senior UK marketers, found that 40% of those senior marketers were not comfortable using mobile as an advertising channel, despite having more than 11 years of experience. And it’s not just a generation thing, 50% of marketers, with less than five years experience, also stated that they were “not comfortable” using mobile advertising. However despite voicing concerns, 41% of the younger marketers stated that it was “extremely easy” to show return on investment on mobile ad spend.
Head of mobile at DigitasLBI, Ilicco Elia, says the study has highlighted the fact that there is a gap in thinking between younger and older marketers. “It is telling that 65% of those who have ‘more than eleven years experience’ find it ‘quite hard’ to show ROI but 41% of those with less than five years experience found it ‘extremely easy’. If we equate experience with age, does this prove that being a digital native marketer impacts campaigns? Said Ilicco when speaking on the matter.
Digital planning director at J. Walter Thompson London, Julie Roberts believes that the study confirms what many marketers already know. “It is certainly more difficult to prove ROI on mobile advertising. Consumers spend more ‘internet time’ on their mobile phones, but there doesn’t seem to have been an equal increase in mobile commerce” she says.
Marketers with 11 years of experience invest only 11% of their campaign budget on mobile, according to the study, In comparison, marketers with 6 to 10 years of experience invest 34%, while marketers with less than five years invest 29% of their ad spend.
UK commercial director at Opera Mediaworksm’, Chris Blight believes there is evidence of high-profile brands making money out of mobile. “The proportion of traffic to JohnLewis.com from mobile devices increased to 60% in 2015, up from 42% in 2013,” he explains. “This has resulted in a 68% growth in mobile revenues and clearly demonstrates the consumer’s desire to purchase items anywhere, anytime, something advertisers need to be very aware of when planning their media.”
As a firm that specialises in direct marketing, naturally Complete One believe that their form of marketing is the most effective. Complete One specialise in below-line customer acquisition through in-person promotions at events and venues throughout the North East. At Complete One, their main focus is to bridge the gap between client and consumer using events based marketing campaigns. Rather than high-cost and impersonal digital advertising campaigns, Complete One have gone back to basics to utilise the most proven and effective form of marketing….face to face conversations. They provide cost-effective, measurable and tailor-made marketing strategies that deliver ‘the personal touch’ and guarantee high ROI, making their services highly sought after.
With consumers spending hours on mobile devices every day, brands need to improve their understanding in order to maximise the capabilities of mobile advertising. While Complete One believes that in-person interactions with customers will always be the most effective form of marketing, particularly for building brand loyalty, companies can’t ignore the massive potential of mobile advertising.
Published 13th January 2016
Achieve a good work-life balance following Complete One's 4 simple steps
Direct sales and marketing firm Complete One in Newcastle has recently released their 4-step guide to achieving a good work-life balance.
For entrepreneurs, trying to achieve a good work-life balance can be difficult. Newcastle based outsourced sales and marketing firm, - and supporters of entrepreneurship - Complete One has released a guide with 4 simple steps to help.
1) Don’t look at emails after a cut-off time
Many entrepreneurs don’t have an ‘off’ button; they have a desire to constantly be switched on and this can often lead to burn out. To achieve a good work-life balance, entrepreneurs must give themselves time off, and resist the urge to check emails at night or whilst on holiday. Managing Director at Complete One, Glen Lowes gives himself a cut-off time that he sticks to.
Checking emails and other notifications can become an addiction. To help break the habit, Glen Lowes urges entrepreneurs to set a time in the evening where they focus solely on checking emails and other office communications.
2) Don’t work every evening
Advances in technology mean that we no longer have to be disconnected when outside of the office environment. However that doesn’t mean that someone has to constantly be working. To achieve a healthy work-life balance, individuals must take some evenings off. It is important to take time after work to relax and focus on other areas of life. Unless something is an emergency, it can wait.
3) Maximise time off
For many entrepreneurs time off is non-existent, however it is vital. Weekends, whether it is one or two days off, is time to rest, recover, and recuperate and they shouldn’t be wasted. Glen Lowes sets aside 30 minutes every Sunday evening to go over goals for the week ahead and uses the rest of his weekend to spend time with friends and family.
4) Use technology to assist productivity, not to stay “always connected”
While technology has dramatically changed the way people work, it can also cause people to constantly be connected to their work. Being able to work from anywhere can be of great assistance, however it’s important entrepreneurs know when to disconnect. Entrepreneurs need to learn to use mobile technology in a way that enhances their day to day activities, and helps achieve their goals. However, they should avoid extending their workday unnecessarily, or to stay connected when the focus should be on another project.
Managing Director at Complete One, Glen Lowes, has used these techniques to help achieve a good work-life balance. “As a young business owner I have sometimes struggled to achieve a good work-life balance, and now having put these habits in place I have managed to achieve a healthy balance which is helping both my business and personal life,” said Glen Lowes.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. The firm’s expertise lies in increasing market share and raising brand awareness for their clients through face-to-face promotional marketing and sales campaigns, at high profile events and venues throughout the North East.
Published 7th January 2016
Complete One asks: Could Facebook's new features make it a useful customer service platform?
Newcastle-based sales and marketing firm, Complete One has looked into Facebook’s new features and asks whether this could make the social media site a useful customer service platform.
This month, Facebook revealed that it is now home to 50 million active business pages. This has led the social media site to concentrate on making itself more business-friendly. The site recently introduced the messaging functionality that allows Pages to facilitate communication between users and businesses as well as a prominent call-to-action button. However, Facebook is not focusing on improving customer service features. Here, Complete One have revealed the new Facebook features which could make a difference to customer service on the platform.
Response time display: Facebook now displays average response times on a page and admins can also change this figure. Meaning that if a Page typically responds to messages within an hour, the can set their visible response time to within a day and set customer expectations accordingly. Businesses can also configure an “Away” mode to let customers know that they are not currently available to respond to messages as quickly as usual, and can create Away Messages and Instant Replies, which function like email autoresponders.
A redesigned inbox : The redesigned inbox makes it easy for Page admins to view past messages from a particular user, and to quickly view basic profile information, like location, alongside the user’s message. Additionally, Page admins are now able to tag conversations and add notes about users.
New comment tools: Facebook has created a new tool that businesses can use to monitor and respond to comments left on their Pages. Using this tool, Page admins can identify comments that need to be responded to, quickly view information about the user who posted the comment, and manage workflow, like marking comments as responded to.
Complete One highlights how it is great that Facebook are addressing these customer service techniques and helping to aid businesses in their customer service routines. The firm believe that consumers want communication across multiple platforms and Facebook is a great method to achieve this. However, the firm believes that personalised, face-to-face customer service will always be the best and most direct method. Complete One believes that consumers want that human interaction when they have a query or a problem as opposed to someone behind a computer screen.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialise in a personalised form of marketing whereby they are able to represent their clients’ brands through face-to-face marketing campaigns. By connecting with consumers on a one-to-one basis the firm are able to establish long-lasting and personal business relationships between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.
Published: 31st December 2015
Complete One MD Glen Lowes invited to Whisky & Cigars evening
Complete One Managing Director Glen Lowes, along with a specially selected group of top performing business owners in the sales and marketing industry were invited to attend an exclusive Whisky and Cigars evening at the Bulgari Hotel, London.
Managing Director at Complete One, Glen Lowes, was recgonised for the incredible performance of the firm over the last 12 months with an invite to an exclusive Whisky and Cigars evening at the Bulagari Hotel London. Speaking after the event Glen said, “It was a great honor to be invited to the event in London. It’s nice to be recognized by other professionals within the sales and marketing industry and that my achievements at Complete One are being noticed.”
The evening was held at the 5-star Bulgari Hotel, London. Those in attendance had the opportunity to taste a selection of special Japanese Whiskies and cigars. As well as being a prestigious social event, the evening provided the opportunity for the business owners gathered together to form some new networking links. Glen made sure to capitalise on the opportunity of being in a room with some of the most successful sales and marketing professionals in the UK, by networking with and building relationships to ensure he strengthened his networking contact list. As an entrepreneurs, networking is one of the most important skills to master and it is something that I constantly reinforce to the contractors we work with at Complete One. “ Said Glen.
2015 has been an incredible year at Complete One, seeing the outsourced sales and marketing specialists extend their market reach into Sheffield and also add one of the UK’s leading broadband and telecoms providers to their client portfolio. Growth is something those at Complete One are passionate about. “I am thrilled with what we have achieved this year and my expectations continue to grow year on year. With the New Year only a couple of weeks away, we are already planning ahead to 2016, and next year my main objective is to take Complete One international.” Said Glen.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieves this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact
Published: 17th December 2015
GUIDE: Complete One Offer Step-by-Step Instructions for Attending Industry Events
Organisation, flexibility and preparation can greatly enhance any conference experience and sales and marketing firm Complete One believe that to get the most out of a business event, winging it is not an option. Here the firm have shared how they prepare for business events.
Attending a business conference or event is a big commitment, the process can be a huge drain on time and energy, and often requires professionals to take time away from their working schedule. As such, by not fully preparing for these events professionals can waste a lot of precious time trying to play catch up, whether this be rushing to research the other attendees they may want to add to their network, or simply by trying to make up for the hours they lost travelling to and from an event which provided no real insight or support.
Sales and marketing firm Complete One attend a wide range of events throughout the business calendar. These events have taken the firm right across the UK and Ireland, with some taking place even further afield in America and Europe. In order to get the most they can from each event and to prevent these travel commitments from impacting the overall performance of the business, Complete One have created a strict preparation plan to help them manage their time effectively and network with as many people as possible within a relatively short time frame. To help other professionals prepare for business events the firm have shared the following tips from their business event preparation plan.
Clear Your Mind
The last thing a professional wants is to be at an event but have their mind somewhere else, but this is exactly what happens if they leave tasks unfinished and fail to tie up loose ends in the workplace before attending and event. Making sure all urgent tasks are completed before an event allows a professional to clear their mind and give 100% of their attention to what is happening at the event.
It's also important for professionals to focus on looking forward to the event as this will help them be positive and accessible.
No one likes to be searching for their passport or car keys the morning of an event. Professionals should make it a priority to gather all their travel documents – boarding passes, directions, itinerary at least 2 days before, this also allows time to make alternative arrangements should something unforeseen occur.
It's important to remember networking is give and take. If a professional is attending to meet a specific expert in their field they should consider what they themselves can bring to the experience. Just because they are there to learn doesn't mean a professional can't be knowledgeable and engaging.
Bring a Business Card
Pretty obvious but it's amazing how many people forget to bring a simple clear contact card to all business events.
Professionals should always be ready to answer 'what do you do?' with a clear and precise answer. It's also beneficial to prepare some openers such as 'what brings you to the event?' or 'have you attended before?' to break the ice.
Complete One is a leading sales and direct marketing firm that provides brands with a wider market reach throughout the North East. Through face to face customer interaction the firm are able to provide their clients customers with a highly personalised experience which drives brand loyalty and generates a higher quantity of sales.
Published: 15th December 2015
With the dominance of online platforms in the current digital age of smart devices, internet and social media, Complete One believe that marketing strategies can become lost along the way as the direct aspect is lost through mass targeting campaigns. The purpose of marketing is to create exposure for a brand in a manner that still makes the consumer feel that it was designs specifically for them. By using simple personalisation methods, emails can include individual’s names, can be targeted for a geographical location and can even engage on a amore personal level by including personal shopping links.
Direct Marketing can take many forms and can be effective for those businesses that have a small budget but still looking to achieve great results. Direct Marketing can take many forms, Complete One share their quick guide on direct marketing methods, to help select the platform best suited to different business models;
Direct Response Advertising - Direct Response Advertising is advertising with a goal of getting the prospect to order the product directly from the ad. Think infomercials that are solely designed to sell products to the consumer, the advertisements will focus on product strengths, price savings and a contact telephone number to place the order directly. These infomercials’ will usually take the form of high cost TV slots.
Face to Face Promotions - By taking a product or service directly to the market with a human billboard ready to complete demonstrations, interact with the consumer by answering questions and even completing the sale onsite can build confidence in a brand and relax the consumer as the promotional venue will be in a place of relaxed atmosphere, easily reachable by the consumer.
Social Media - By offering a platform to reach millions of consumers at the touch of a button, it allows extremely high engagement levels for the consumer through liking, sharing, retweeting to name a few. Businesses can increase brand awareness through these channels’ but need to focus on indirect direct sales so not to alienate their consumers. By utilizing demonstrations, how to guides, funny clips it will create awareness and traffic towards websites or stores better tailored to selling a product.
Direct Marketing strategies especially face to face promotions can carry low overheads in comparison to indirect marketing strategies. Complete One based in Newcastle offer a zero risk option for businesses looking to create exposure, develop brand loyalists and increase customer base, the firm has an elite team of independent sales advisors who guarantee a ROI and are confident in their ability they offer a no win no fee style package for those looking to try their services.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieve this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact.
Published: 3rd December 2015
Sales and marketing firm, Complete One are thrilled by the news that British companies appear to be outdoing American businesses when it comes to customer service.
American businesses have always been famous for their extreme customer service. Whilst many people would see their customer service as over the top, it has really worked in America and many businesses have generated great success through their excited attitudes towards their customers.
However, according to new research it appears that British businesses are now wowing their customers, more than ever before, with their great customer service and attention to detail. Complete One has revealed how some UK businesses are leading the way when it comes to customer service:
UK-based Red Carnation Hotels are leading the way in the service stakes, recently taking four of the coveted positions in the 2015 Conde Nast Traveller 100 Bes Hotels and Resorts in The World's reader's choice awards.
Their flagship Milestone Hotel in Kensington is delighting travellers with their amazing levels of care. For example, every guest's preferences are researched – even if they are visiting for the first time – so that staff can provide 'TNTs' – Tiny Noticeable Touches. This could be a favourite soap or a rare bottle of wine. If it's important to the guest they'll make it happen.
Fine jewellers Boodles are as quintessentially British as afternoon tea. The 217-year-old family business is steeped in history; they design and make stunning jewellery and host some of the best social events in the calendar. But it's their level of customer service that sets them apart.
Jamie Bennett, manager at Boodles' flagship Bond Street store recently flew to Hong Kong to take a client to lunch. This particular client had wanted a rare Patek Philippe watch. When Boodles were allocated one, Jamie decided to deliver it personally.
Complete One believes that these examples of going above and beyond for clients are exactly something which they have taken on board. The firm gets to know every one of their consumers on a personal level by connecting with them face-to-face. This way they are able to understand their consumers better and find services and products that really suit their needs.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in unique marketing techniques in order to deliver increased customer acquisition, brand awareness and brand loyalty to their clients. To do this they develop personalised marketing campaigns and take these to consumers via face-to-face marketing methods in order to create long-lasting and personal business connections between brand and consumer.
Published: 13th November 2015
Complete One is urging companies to bring back the human element
Brand loyalty is consistently falling, and Newcastle-based direct marketing specialist Complete One is urging companies to use direct and personalised marketing strategies to retain and win customers back.
Complete One was founded in Newcastle in 2012 by Managing Director Glen Lowes in response to a gap in the market for interactive and personalised marketing solutions. “Research was showing that consumers were becoming turned off by consistent, identical, above the line marketing solutions and I saw an opportunity to capitalise on that and offer alternative marketing solutions,” said Managing Director at Complete One, Glen Lowes.
Rather than high-cost, unmeasurable and impersonal marketing strategies, customer acquisition specialists Complete One offer cost-effective, measurable and tailor-made marketing solutions that deliver ‘the personal touch’ and guarantee high ROI.
Complete One believes it is through the use of the human element that it has been able to build brand loyalty for their clients. Using in-person promotions, at Complete One they go direct to customers. Meeting with customers in person allows them to build relationships, handle queries and instill consumer confidence.
Complete One believes in-person promotions are far more effective than digital advertising. Face-to-face marketing strategies mean Complete One is not limited to words on a billboard or seconds on a TV advert. Face-to-face interactions are hard to ignore or overlook. Companies spend millions of pounds on advertising campaigns that provide no real accurate, measurable results and feedback. The way people view TV is changing and as a result marketing has been forced to evolve.
Complete One recently acquired a new client to its portfolio: one of the UK’s leading broadband and telecoms providers. They have fast gained a reputation for delivering both quality and quantity results for their clients. “The key to our success, without a doubt, is the human element. We have high customer service standards and we are committed to delivering an outstanding customer experience every time. Human interaction is the strategy that allows us to maintain high customer service standards and build brand loyalty for our clients,“ said Glen Lowes.
Complete One is an ambitious and dynamic outsourced sales and marketing company based in the heart of Newcastle's city centre. At Complete One they specialise in customer acquisition through in-person promotions at events and venues throughout the North East. Their expertise lies in increasing market share and raising brand awareness, for their client portfolio, through face-to-face promotional marketing and sales campaigns. In a world of ever advancing technologies, Complete One offers clients something that is often lacking in today’s digital world: the personal touch.
Published: 3rd November 2015
Complete One is one of the fastest growing outsourced sales and marketing firms in the North East. Since they opened in 2012 they have experienced tremendous success and they are on track to have a record breaking year.
This year, Complete One extended its market reach across the UK and Scotland, putting the firm well on its way to becoming a dominant force in the direct marketing and sales industry in the UK. Most recently the firm has extended its client portfolio, acquiring one of
Established by Managing Director Glen Lowes back in 2012,Complete One was launched in response to a gap in the market for direct marketing solutions that deliver the personal touch. Complete One believes a lot of its success is due to its direct and personalised approach. Rather than high cost and impersonal digital advertisements that often fail to engage consumers, the direct approach Complete One uses allows them to build relationships with customers, instill consumer confidence and build brand loyalty.
Customer acquisition specialist Complete One believes that the catalyst for its success is its dedication to customer service and putting the customer first. They are committed to delivering an outstanding customer experience to ensure that they deliver both quality and quantity customer acquisition results for their clients.
Looking ahead to 2016, Complete One is planning to extend their market reach into the international market. The firm will be attending the Australian sales and marketing awards in January and they will be using that trip to do research.
This year has far exceeded expectations. “The growth we have experienced has been incredible. I am extremely excited to have added to our client portfolio and I believe our new project is going to be the final piece in the puzzle to Complete One having a record-breaking year,” said Managing Director at Complete One, Glen Lowes.
Complete One is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieve this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact.
Published: 14th October 2015
Complete One, direct marketing specialists in Newcastle, are excited to announce a New Year business trip to the Australian Business Awards ceremony.
Newcastle-based Complete One has announced they will be travelling to stunning Sydney in January. The firm is set to attend the Australian Business Awards ceremony. The venue is still to be confirmed. Previous events by the organisers have boasted venues such as the Sydney Theatre. As well as an impressive event location, organisers have been praised for the fantastic opportunity the event offers for entrepreneurs to listen to guest speakers sharing their success stories and tips with attendees. Last year the event offered attendees the chance to win on the spot prizes, and there were plenty of awards up for grabs for entrepreneurs attending.
Complete One will also be using the trip to explore possible oversees expansion plans. The firm has experienced great success in the UK after they opened up a branch in Scotland last year. The firm offers outsourcing solutions to large firms looking to increase their brand exposure and customer base. Glen Lowes, Managing Director of Complete One says, 'I am ready to take Complete One to the next level, and this trip provides me with the perfect opportunity to explore Sydney as our first international expansion.' The firm believes Sydney would be a fantastic location for business as it has a global outlook and enjoys the highest standard of supporting infrastructure that one would expect from a world city. From its financial services to transport and logistics, to telecommunications and IT, businesses can get things done in Sydney. Australia produces some great talent in the form of creative and innovative people – and in the tech sector these people gravitate to Sydney. The Australian lifestyle also attracts smart people from around the world.
Complete One is an event marketing and sales firm based in Newcastle. The firm help businesses reconnect with their target audience in order to increase sales and overall market share, whilst building positive customer relationships. The firm's expertise lies in face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever-changing technologies the firm takes pride in its ability to personalise the marketing and purchasing process by engaging with and responding to customers in person.
Published: 12th October 2015
Complete One hosts Rising Star Seminar
On Saturday September 26th, Managing Director at Complete One, Glen Lowes hosted the firm’s first ever Rising Star seminar. The event took place at the upmarket and sophisticated 1930s-style Vermont Hotel. Business professionals from throughout the UK travelled to Newcastle to attend the event and the firm’s business associates from Edinburgh, Glasgow and Sheffield were also in attendance. The purpose of the seminar was to bring together individuals who are consistently performing to a high level and are well on their way to becoming future business owners.
The Vermont Hotel is within walking distance of the city’s main train station and next to Castle Keep. Set in a stunning location, the hotel was easy to get to and its great views made it ideal for networking drinks after the seminar.
The itinerary for the day included key note speakers who all spoke on specialised subjects, imparting knowledge to those in attendance that was designed to help them step up to the next level.
“The event was a huge success and I hope it will be the first of many. I am proud of everything we have achieved this year and I think events like this will play a huge part in our future development. It is vital that we recognise the people who are performing at a consistently high level and do everything we can to help them to learn, grown and develop into our future business partners,” said Managing Director at Complete One, Glen Lowes.
These events are used to motivate and inspire the firm’s representatives and to provide opportunities for them to network and build relationships with other sales and marketing professionals who share the same passion and enthusiasm for the industry.
Since Complete One launched in Newcastle back in 2012, the firm has experienced tremendous growth and now operate in 4 cities across the UK. In 2016 the plan is to break into the European market, taking the Complete One brand international. These events play a pivotal role in helping to develop the firm’s representatives.
Complete One is one of the fastest growing and most exciting companies in the North East. It is a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through events based promotional marketing and sales campaigns at events and venues throughout Newcastle. Its expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieves this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever-advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact. The direct marketing and sales specialists have plans to expand into a further 2 markets by the end of the last financial quarter, the location for these new projects is yet to be disclosed.
Published: 29th September 2015
Following a business trip to Leeds where the firm conducted market research, rumors have now surfaced that Leeds will the city where the firm opens their fifth office.
Complete One was launched in Newcastle back in 2012 by Managing Director Glen Lowes. They identified a gap in the market for more personalised and interactive marketing solutions. The firm spent the first 18 months building strong foundations and laid some solid groundwork that acted as a springboard for the firm to begin blazing a trail through the direct marketing industry in 2014. In Summer 2014 the firm expanded into Scotland, opening an office in the capital city, Edinburgh, a second Scottish office soon followed when 6 months later they opened an office in Scotland’s biggest city, Glasgow. In July this year the firm opened their fourth office when they expanded into Sheffield. The customer acquisition specialists are well on their way to establishing themselves as a dominant force in the direct marketing industry and they have plans to keep expanding following a recent business trip to Leeds.
Managing Director at Complete One, Glen Lowes had marked Leeds as a potential location for the firm back in 2014, however that didn’t come into fruition with the firm focusing their efforts on the Scottish market, however following a recent business trip to the city, rumors have again surfaced that Complete One could be expanding their presence in Yorkshire, opening an office in Leeds, which would be their fifth in 3 years.
Looking ahead to 2016 Complete One want to expand further throughout the UK, but their main focus will be on breaking into the European market. This has been a long-term goal for MD Glen Lowes and 2016 is the year they plan to make it happen. “We have been making some incredible head-way in the UK and I believe breaking into the European market will mean the possibility of expanding and diversifying our client portfolio which is very exciting.” said Managing Director at Complete One Glen Lowes.
Complete One are one of the fastest growing companies in the North East. They are a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offer their clients something that is often lacking in today’s digital world, ‘the personal touch’.
Published: 20th September 2015
Following 12 months where the firm have experienced incredible success and expanded into 2 new locations, Managing Director at Complete One, Glen Lowes was invited to attend an exclusive 3-day business event in Birmingham.
Many of the UK's top business owners within the sales and marketing industry, as well as some of its rising stars, were invited to Birmingham which was the host city for this event. The event was scheduled over 3 days from 3rd to 5th of September.
The exclusive event boasted many guest speakers, some of which flew in especially.
The event was scheduled to gather together many of the UK's leaders in the sales and marketing industry, including Complete One. The primary objective was to teach and develop, but also to provide an environment for people to build new networking relationships as well as nurturing existing ones. Approaching the last financial quarter of the year it was a chance to see where everyone was at, reflect on what they have achieved to date and assess goals for the run up to the end of the year.
Day 1 was tailored to business owners that had experienced expansion. The purpose of the day was to provide advice and guidance on how to successfully expand a business and to ensure that any new offices being opened were being done so in the most effective and efficient way. With a firm strategy in place, business owners must ensure that they would have the best chance possible of succeeding. The guest speakers covered an array of topics including; the importance of spending time in new offices and having a hands-on approach in all expansions, learning how to rebound after setbacks as well as how to drive a business forward.
Day 2 was aimed at the business as a whole. One of the focal points was knowing when to go back to basics. The speaker stressed that sometimes people, not just in business, try and overcomplicate things when instead the best results tend to come from keeping it simple. Other subjects that were covered included setting targets and goals for development, driving sales and how to overcome factors that stop momentum.
The third day was more of a socialising event, with dinner and drinks at the Laurent-Perrier Champagne bar.
"I always feel incredibly fortunate whenever I am involved in events like the one in Birmingham. The topics covered, particularly on day 1, was incredibly relevant for myself and the company, as we will be looking to further expand the Complete One brand over the next 12 to 18 months. Having the opportunity to hear from guest speakers who are at the top of their game is very inspiring and I always come away from these events feeling motivated and inspired," said Managing Director at Complete One, Glen Lowes.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers, on behalf of their clients' brands. By working closely alongside their clients the firm are able to design and implement campaigns which are tailored to their target consumers. The firm then takes these campaigns directly to consumers via face-to-face marketing techniques. This personal connection often leads to increased customer acquisition, brand awareness and brand loyalty
Published: 11th September 2015
Complete One Share Why This Year's Graduates Will Find More Opportunities with Start
Newcastle-based Complete One reveal to this year's graduates why they will find better opportunities with small businesses, rather than chasing large organisations.
It's the summer holidays which means one thing for
businesses, a fresh influx of graduates have just entered the jobs market and are trying to integrate themselves into the fast-paced business world. Whilst many of these graduates may have their
hopes set on a role with an established firm, Complete One share why there are more opportunities with start-ups.
The job market has faced many problems in recent years, particularly a skills shortage. A large number of companies view graduates as too inexperienced due to a lack of 'hands on' experience. When looking for work, many graduates view 'big brands' as the 'safe' option, however Complete One believes these are the ones who are missing out on more progressive, creative roles within smaller companies.
For a lot of young people, working for a big brand won't be the right fit. While it will look good on a CV and the starting salary will no doubt be higher than what a start-up would be able to offer, big brands tend to have a set hierarchy and graduates are less likely to be exposed to the company's decision makers.
Complete One believe graduates should opt for start-ups over well-established brands. Working with a start-up, graduates will gain experience in every part of the business, from finance to sales and marketing which could prove incredibly valuable in future. Working for a small business, roles are often more flexible and individuals have the opportunity to take on more responsibility than in a larger firm.
The firm have outlined their tips for small businesses to compete with big brands when it comes to attracting graduates.
Build a brand
Businesses need to create a brand that is attractive to graduates. The brand should capture the firm's mission, culture, values and vision by creating a story and allowing people to see where they could fit in.
Have an on-going recruitment process
Rather than being reactive and only seeking out talent when a position needs to be filled, Complete One believes to compete with big brands, small businesses should have an on-going recruitment process. This will maintain the company's profile in front of students. Be aware of times when graduates or school leavers will be looking for work placements.
Big businesses have the advantage of large budgets when it comes to recruitment. Complete One urge small businesses to take cost-effective steps to get themselves noticed and get their company out there. This can be done either through giving talks at local events or offering work experience and other opportunities.
Complete One provide a structured career path for the people they work with via their business development program. It is a perfect fit for graduates and those looking to gain business experience. The program teaches all aspects of the firm's internal workings including; administration, brand protection, marketing and sales strategies, motivational and public speaking and project management. Essentially an accelerated learning program, it takes between 6 to 12 months to complete, depending on participant's ability to take on board and apply knowledge, as everyone learns at a different rate. The firm has a proven track record of developing young professionals into successful businessmen and women. They first started with one office in Newcastle when they launched back in 2012 and since then they have expanded massively, now operating in 4 cities across the UK. The firm are blazing a trail through the direct marketing industry and are well on their way to establishing themselves as a market leader. As the firm grows they have incredible opportunities for the individuals they work with to grow simultaneously, gaining invaluable business skills and knowledge along the way.
Published: 27th August 2015
Complete One reviews: What makes an entrepreneur tick?
Managing Director of sales and marketing company Complete One, Glen Lowes, has been hugely inspired by the story of Jordan Belfort and how he has had such incredible successes along his entrepreneurial journey. Jordan Belfort now inspires others to have the same success through motivational speeches and workshops, so Complete One were excited when Jordan Belfort revealed on his personal blog what he believes makes an entrepreneur tick. The firm has reviewed Jordan Belfort’s findings:
There’s always room for improvement
Entrepreneurs tend to use their own needs to spot where something can be improved or created. For example, the story that Jordan Belfort highlights is that a man named Seth Goldman has a problem. He has just finished a run in Central Park, he’s thirsty, and he is looking for a bottled drink with more flavour and less sweetness. However, nothing like this exists. So, teaming up with a business partner, Barry Nalebuff, Goldman creates the exact product that he had been searching for, a better tasting tea, made with better ingredients. Entrepreneurs spot the need for a product in the market and then think: ‘If someone is going to make this then why can’t it be me?’ points out Complete One.
An entrepreneur is born
Entrepreneurs don’t have to show signs of extraordinary entrepreneurial skills in their youth. The beauty of entrepreneurship is that there is no age limit, points out Complete One. People become entrepreneurs because they are confronted with a problem and instead of ignoring it they get into thinking: ‘there’s got to be a better way.’ They start looking at the possibilities and then they start forming their vision.
Everybody sets their own standards and it is important for entrepreneurs to define theirs and then stick to them. Consumers are more likely to respect a business that upholds its values. Jordan Belfort points out that some standards need to be moved but not so far that it goes against the company’s original values completely; and that the product no longer upholds the values that originally attracted consumers.
Be flexible, but stick to your guns
Every business begins with an idea. Every business grows with a vision. Every business is sustained by customer loyalty. And every business fails when its vision is lost. Entrepreneurs often have to compromise. So entrepreneurs have to decide what they are willing to compromise on. This will play a big part in their future success.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of marketing which allows them to connect with consumers on a one-to-one basis via face-to-face marketing techniques. This often leads to long-lasting and personal connections between brand and consumer as well as increased customer acquisition, brand awareness and brand loyalty for their clients.
Complete One works closely with young professionals in order to help them develop into successful entrepreneurs. The firm’s Business Development Programme helps to teach young aspiring entrepreneurs the skills needed to be a success. Complete One looks up to people such as Jordan Belfort for inspiration on how to instil a sense of entrepreneurship in young people.
Published: 24th August 2015
Complete One: How to bridge the marketing skills gap
According to a recently conducted survey, 30% of respondents said that finding marketers with the right skills is a nightmare. This is highly concerning for the industry because without the right talent, businesses are unable to progress and grow.
Complete One has revealed that marketers need a very unique set of skills as the role of the marketer is more stressful compared to five years ago. Marketers need to be open and collaborative as well as respond rapidly to the pace of change. The role of the marketer has become more complex and marketers therefore need to be able to deal with uncertainty and be comfortable with risk-taking.
These skills are crucial for marketing success because in today’s fast-paced business environment, consumers are able to connect with their favourite brands through multiple devices at any given time. Modern technology has created a 24-7, ‘always on’ environment in which customers expect brands to treat them as individuals and respond to them consistently across a range of channels. This creates a number of challenges which cannot be solved by technology, making the job of a marketer much more complex. Nearly half of people surveyed said that this complexity makes it harder to be effective.
Complete One believe that this has created a need for responsive teams. Regardless of technology it is ultimately people who make decisions, analyse data and build the customer experience. Complete One believes that in order to succeed, companies must build teams that can respond dynamically to customers’ need and expectations. This means that marketers must have core skills in areas such as content, mobile and social but also soft skills such as the ability to deal with change or spot opportunities.
Complete One therefore believes that the key to solving the problem and bridging the marketing skills gap lies in sharing skills and knowledge. Marketing tends to be seen as a standalone discipline that should be entirely managed by one team. But everyone within an organisation needs to develop their digital skills, points out the sales and marketing firm. Expertise in one specific channel can be valuable, but sharing skills and knowledge across multiple channels is always going to be the most effective way to increase general marketing capability within an organisation. Progressive firms are able to change the way they operate and are creating cross-departmental marketing teams. Working closely with the IT team for example is essential given the technology and complexity of data involved in today’s marketing.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in a personalised form of direct marketing which allows them to make long-lasting connections with consumers, on behalf of their clients’ brands. By working closely alongside their clients the firm are able to design and implement campaigns which are tailored to their target consumers. The firm then takes these campaigns directly to consumers via face-to-face marketing techniques. This personal connection often leads to increased customer acquisition, brand awareness and brand loyalty.
Complete One ensures that their business is always full of fresh talent and that their marketing skills are always up-to-scratch with what the market demands by teaching their entire team a wide range of marketing and sales skills on a daily basis. This helps to improve their knowledge in the area and work together constructively to create the best campaigns for their clients’ brands.
Published: 8th July 2015
Throughout the election race, the conservative government made many promises to SMEs, stating that they would make their lives easier. With the government yet to deliver, Complete One review what the future now holds for UK SMEs and shares why people still shouldn’t be put off from business ownership.
In a recent survey sample of 400 small business owners by enterprise software company, Sage, it was revealed that there was an undisputable call for the government to deliver on key issues such as business rates and red tape for small businesses. Small company owners are calling for the Chancellor’s second financial statement in four months to realise pre-election promises for the sector given in the emergence budget on July 8th.
The economy and health of Britain’s small businesses were firmly on the election agenda and earned a significant amount of headlines following bold statements from David Cameron around his plans to give small and medium sized enterprises (SMEs) a fair deal. This includes reducing red tape, lowering business rates for small businesses and new laws set to ensure no rises in income tax, VAT and national insurance. If these promises are kept, SMEs would be supported and it would make life much easier for current business owners and those looking to start out on their own.
Owning a business endows an entrepreneur with the independence and opportunity to control their own business and makes them accountable for their personal and business development. Other benefits of owning a business include, generating a chance to make a difference, high earnings and helping people to reach their full potential and pursue their interests. Complete One believes people should still follow their business dreams and not be put off from entrepreneurship and business ownership.
‘As a business owner, you are your own boss and are responsible for making business decisions. In the beginning this can seem quite overwhelming, but once the benefits associated with being in charge start to roll in, making decisions and solving problems is much less daunting and even fun!’ states Glen Lowes, Managing Director of Complete One.
Complete One is an event marketing and sales firm based in Newcastle. The firm help businesses reconnect with their target audience in order to increase sales and overall market share, whilst building positive customer relationships. Complete One helps the next generation of business owners access the necessary support and expand their skill set through their business development program. This program offers core mentoring opportunities to those looking to start their own business and excel in the event marketing and sales industry.
Published: 15th June 2015
With new graduates on the search for work, Complete One looks into whether a company would benefit more from experienced individuals or fresh graduates.
Complete One believes that having a mix of talents within a business can be important. The firm believes that based on the stage of a company, and its available funding, each business is unique and needs different skills to help their business grow and succeed. The firm believes that it can be beneficial to hire seasoned talent along with new graduates. The mix of young and experienced new hires will give the business a much needed platform to boost the business and benefit long term.
Complete One believes that many businesses tend to overlook graduates when it comes to hiring new talent but believes this could be a costly mistake as many graduates can bring fresh ambition and enthusiasm to a business. New ideas can help a business to grow and help motivate other team members. This fresh thinking from graduates is what Complete One believes makes them so valuable to a company.
Complete One prides itself on its fair hiring process. The firm doesn’t pre-judge anyone on education or experience and believes that businesses should hire for potential and then train these individuals to be skilled. For this reason the firm has implemented a Business Development Program into their company culture.
The program is designed to teach young business professionals the skills needed to be successful in the sales and marketing industry. These skills have also been found to be transferable to many other areas of business. By developing each individual’s skillsets it not only helps the business to grow and succeed but helps each candidate reach their full potential and hit their own aspirations. The program teaches skills such as sales, leadership, public speaking, interview techniques, financing and much more.
Complete One is an outsourced sales and marketing firm based in Newcastle. The firm specialises in unique direct marketing campaigns that are designed to accurately represent their clients’ brands. By working closely with their clients the firm are able to develop highly personalised campaigns which represent the brand accurately. These campaigns are then taken directly to consumers via face-to-face marketing techniques which are proven to create long-lasting connections between brand and consumer. This often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.
Date Published: 27th July 2015
Currently in the process of a massive refurbishment at their flagship Newcastle office, Complete One, direct sales and marketing specialists, unveils why office design is so important.
While office design is often a personal preference, there are things to consider before going ahead with a design. Office space as well as design can have a surprising impact on overall happiness and work performance, which is incredibly important for business success; happy workers are inevitably more productive therefore driving profits.
Complete One have analysed traditional office designs.
Designed by Robert propst in the 1960s, with the view to get away from the old set-up, reminiscent of a school class room, with tables lined up facing one way, cubicles ended up having a negative effect and employees that worked in an office with cubicles were found to be the most unhappy, according to research. However, it isn’t all negative, the pros for cubicles are that they provide a sense of privacy and independence with an individual having their own space. It also means fewer distractions.
Open offices are ideal for maximising a company’s space, while also keeping costs low. The pros for this office lay-out is that it is a very social working environment, and as a result it promotes a more team-based culture, encouraging employees to work together. Cons for open offices include a lack of privacy, as well as increased noise levels and possibly the most damaging for employers is that workers are easily distracted by co-workers which could result in a drop in productivity.
According to research, workers in enclosed offices are the happiest and experience the least amount of frustration. Other pros for this include privacy, giving employees the ability to close their door and shut out any distractions. A big plus is that there is no outside noise, helping with concentration, and lastly there is more space. Cons of an enclosed office are; less social interaction, being shut behind a door can often make people feel cut off. Also the privacy of being shut away can have negative consequences as employees feel there is no pressure as they aren’t being watched and therefore lack the motivation to perform to the best of their abilities. Lastly, there isn’t an opportunity to collaborate with co-workers.
Colour is also an important element in design. When choosing the Complete One logo, Managing Director Glen Lowes decided on blue, as it is the colour of trust and peace, it also suggests loyalty and integrity. When deciding on colours for the new office design, black played a prominent role; black is the colour of the hidden, the secretive and the unknown, creating an air of mystery.
Having just recently completed a massive refurbishment of his own office, Managing Director at Complete One, Glen Lowes, is now embarking on an even bigger project, redesigning the reception. Plans have already been drawn up and the refurbishment is scheduled to go ahead in the next couple of months.
Date Published: 23rd July 2015
Following on from a hugely successful first half of the year, Complete One, direct marketing experts, have announced they will be expanding into Sheffield on July 20th.
Complete One was started back in 2012 by Managing Director, Glen Lowes, a former construction worker who was one of thousands of people affected by the recession. He went in search of a new career opportunity and ended up working with a small sales company in Newcastle. It was there that he acquired the skills and knowledge that allowed him to open his own company only 12 months later.
The firm selected Sheffield as the new location because of a few factors, the main one being population. With a population of 551,800, as recorded in mid-2011, the City of Sheffield is England's third largest metropolitan authority. Also in recent years there has been extensive re-development in Sheffield. The city's gross value added (GVA) has increased by 60% since 1997, standing at GBP9.2 billion in 2007. The economy has also experienced steady growth, averaging around 5% annually, a figure greater than that of the broader region of Yorkshire and The Humber. As a company that specialises in promotional events, the city provides many great hotspots.
Complete One are one of the fastest growing companies in the North East. They are a young, ambitious and dynamic outsourced sales and marketing company, specialising in customer acquisition through in-person promotions. Their expertise lies in increasing market share and raising brand awareness for their client portfolio. Complete One achieve this through face-to-face promotional marketing and sales campaigns, at high profile events and venues. In a world of ever advancing technologies, the firm offers clients something that is often lacking in today's impersonal digital world, the personal touch. The firm believes it is their direct and personalised approach that has been the catalyst for their success. It's easy for people to forget a billboard they have walked past or a TV advert they have seen, however conversations have a lasting impact. The direct marketing and sales specialists have plans to expand into a further 2 markets by the end of the last financial quarter, the location for these new projects is yet to be disclosed.
"I am unbelievably excited by the growth we have experienced over the last 12 months. We have an incredible group of ambitious and motivated people who all share a passion and enthusiasm for what we do. We are building some amazing momentum and I believe 2015 is going to be a momentous year for Complete One," said Managing Director at Complete One, Glen Lowes.
Date Published: 2nd July 2015
A new study has revealed that nine out of ten small businesses are implementing changes to be more energy efficient. Direct sales and marketing firm Complete One investigates the key factors driving these changes.
There is now more pressure on businesses than ever before to become more energy efficient, however much of this pressure is not coming from government, as some may think. The majority of the pressure is actually coming from consumers who are keen to see businesses do more to become eco-friendly. Going ‘green’ not only promotes a positive ideal to consumers, it also breaks down corporate barriers and shows that businesses do care about other things besides generating a high ROI. Becoming a greener business ultimately makes a business more human and for many energy efficient consumers, gives them some common ground on which to form connections with a brand.
With energy efficiency being such a hot topic among businesses and consumers, Complete One were pleased to see the results of a recent study which revealed that nine out of ten small businesses in the UK have or are planning to implement major changes in order to become more energy efficient. The study, which was commissioned by the Federation of Small Businesses (FSB) also found that despite 78% of those surveyed citing cost saving as their reason behind their move to become greener, a staggering 70% claimed the move was driven by the desire to help the planet and that knowing they were supporting the environment was a huge motivator for implementing the changes.
Complete One, a premier sales and event marketing firm were delighted by the results of the study and believe it’s important for small businesses to remain enthusiastic about becoming more eco-friendly. The firm recognise that for small businesses, keeping cost low is a priority and the firm are hopeful the results of the study will help more SMEs understand that implementing greener protocols can be done cheaply, and that they can even reduce every day running costs in the long run.
However, the firm believe that if the UK is to fully succeed in creating a fully eco-friendly SME community, then there are still certain barriers that must be addressed. The study by the FSB found that 45% of businesses could not introduce new energy efficient practices as they didn’t own their business premise and were not authorised to make changes. 20% were also unaware of the extent of the changes that they could make and the greener options available to them. Complete One believe that in order to address these changes, small business advice organisations and start up advisers should increase the awareness of eco-friendly business practices when working with and meeting small business owners. The firm would also like to see more being done to support the owners of business premises in making their buildings more energy efficient so that every business has the chance to reduce their carbon footprint.
Complete One is one of the fastest growing sales and event marketing firms in the North East and are experts in helping businesses boost their ROI and gain a positive reputation on the market. Through face to face consumer communication the firm are able to aid their clients in understanding each customer as an individual, and works with them to provide a personalised service which encourages greater brand loyalty.
As a growing company, Complete One is very aware of their responsibility to implement greener practices. The firm have been working hard over the last few months on strategies to not only reduce their emissions, but to also become a more environmentally focused, healthier workplace.
Date Published: 24th June 2015
Complete One: Four ways to boost the health of UK SMEs
Although certain economic factors have made it easier for SMEs to achieve low levels of growth in recent months, sales and event marketing firm Complete One believe there is still massive room for improvement, the firm have shared four ways they believe the UK could help SMEs.
Thanks to a small peak in customer confidence and an increase in bank lending, SMEs have benefited from a more favourable economy of late. However, despite this UK SMEs are still not as healthy as they should be and growth rates are still slightly lower than they could potentially be. Complete One, an outsourced event marketing firm based in Newcastle believe that part of the problem SMEs are experiencing when it comes to growth lies in their inability to attract top talent to their business, and that many are failing to promote a positive company character when trying to appeal to new candidates.
Complete One believes that the first step to achieving company growth is for SMEs to decide on a common goal that the entire workforce can work towards. Not only does this help to boost productivity and workplace communication, it also sends out a strong message of team work and promotes that a company is ambitious. By focusing on creating a positive and strong company culture based on universally acknowledged values, SMEs will be able to attract a higher calibre of candidate and work towards building a stronger, more dedicated team that can support future growth and success.
Complete One believes that for UK SMEs to create a positive and company character where a common goal is shared there are 4 key factors that the UK as a whole should address:
Universities should be doing more to educate and prepare students on small business ownership, rather than working for larger corporations. This will help new business owners to not only understand the responsibilities of running a business, but learn the importance of building a strong brand identity and developing individual brand values.
Many young people have been conditioned to believe working for SMEs as a stepping stone towards working for a larger, more prominent business say Complete One, and this way of thinking needs to stop. SMEs can often provide young people with the opportunity to grow and progress with the company. Complete One believes SMEs need to do more in order to promote these opportunities in order to attract top talent to their businesses.
Social Media is becoming a prominent force when it comes to marketing businesses and connecting to a wider audience. Complete One believe that UK SMEs need to welcome the use of social media, learn how to use it and allow their younger workers to take charge and utilise their strengths, to ensure their marketing efforts across these platforms are focused and effective.
Complete One believes that by implementing these changes throughout the UK will help improve the health of UK SMEs and allow them to each build a meaningful and positive company character. As a result, it will help them to attract new candidates and boost their growth opportunities, no matter what the economic forecast.
Complete One specialises in event marketing campaigns and implement and manage campaigns throughout the UK for a wide range of clients. Through face to face customer communication in retail venues and at specialised events the firm build stronger connections between their clients and their target audience by providing a focused, personalised service. This helps their clients to achieve a stronger market reputation and boost sales by tailoring their services and products to meet individual customer needs.
Date Published: 11th June 2015
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We recently expanded our market reach into York, seeing us achieve one of our first goals for 2017.
Complete One were among the winners again at the 2017 Awards Gala, held in London on Saturday May 20th.
20/20 Club Award - For outstanding sales, quality and profitability - Glen Lowes
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Newcastle Upon Tyne
Tyne & Wear
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